We are seeking a highly skilled Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and SEO Specialist to join our digital marketing team. The ideal candidate will be responsible for ensuring our products and services rank highly across Google Search, AI-driven search engines (SGE, Perplexity,
You.com), and LLMs (ChatGPT, Gemini, Claude, etc.).
This role requires a forward-thinking cutting-edge SEO & GEO professional who understands how to optimize for both traditional search engines and emerging AI-powered generative engines, ensuring maximum visibility, authority, and conversion potential.
- Develop and implement SEO, AEO, and GEO strategies to rank products and services across search engines and generative platforms.
- Conduct keyword, intent, and conversational search research for both traditional SEO and AI-driven search queries.
- Optimize websites, blogs, product pages, and service pages with structured data, schema markup, and FAQ formats.
- Create and manage content frameworks (Q&A content, product guides, localized landing pages) designed to surface in AI search and LLM outputs.
- Improve E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signals across websites and online assets.
- Monitor brand presence in Google SGE, ChatGPT browsing, Perplexity, Gemini, and other generative search engines, and optimize accordingly.
- Collaborate with content, paid ads, and design teams to ensure an integrated digital marketing strategy.
- Track and report on performance metrics, using GA4, GSC, and AI search visibility tools.
- Stay updated with the latest trends in SEO, AEO, and GEO, and experiment with new strategies for ranking in AI-driven environments.
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Experience in local SEO & geo-targeting strategies.
- Background in content marketing.
- Familiarity with multilingual SEO (EN/FR or other languages).
- Knowledge of AI training datasets, retrieval systems, and E-E-A-T ranking factors.
- Proven experience in SEO and AEO with measurable results.
- Strong understanding of Generative Engine Optimization (GEO) principles.
- Knowledge of structured data (schema.org), knowledge graphs, and entity-based SEO.
- Familiarity with Google SGE, ChatGPT, Perplexity, Gemini, Claude, You.com and other AI search engines.
- Hands-on experience with SEO tools: Semrush, Ahrefs, SurferSEO, Screaming Frog, etc.
- Strong analytical and reporting skills (Google Analytics 4, Google Search Console, Looker Studio).
- Ability to create conversational, intent-driven content that ranks in generative AI.
- Excellent communication, project management, and collaboration skills.
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Competitive salary + performance-based incentives.
- Opportunity to be at the cutting edge of SEO and AI-driven search marketing.
- Work with a dynamic, global team on multiple brands and industries.
- Flexible working environment.
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