Executive - Paid Social

The Executive – Performance will support the execution and optimization of Paid Social campaigns for MENA-region clients. This role includes hands-on campaign management, reporting, and collaboration with internal teams to ensure performance goals are met.

A Typical Day Will Include

• Assist in setting up, monitoring, and optimizing campaigns across paid social platforms , with a primary focus on LinkedIn and WhatsApp .
• Work closely with operations teams to ensure campaigns meet KPIs through daily optimizations, pacing checks, and troubleshooting.
• Support client onboarding by ensuring accurate campaign setup, audience implementation, and performance tracking.
• Stay informed on updates, new features, and best practices on LinkedIn and WhatsApp; share key learnings with the wider team.
• Maintain campaign quality through regular audits and adherence to internal processes and platform guidelines.
• Collaborate with planning teams to ensure campaign execution aligns with client objectives and audience strategies.
• Contribute to internal reporting, insights generation, and performance summaries.

The Ideal Candidate Will Have

• Experience in a similar agency or digital marketing role, specifically in paid social activation .
• Hands-on experience with LinkedIn Campaign Manager ; experience with WhatsApp advertising or Meta platforms is a strong plus.
• Strong analytical and problem-solving skills with excellent attention to detail.
• Ability to manage multiple tasks, deadlines, and priorities in a fast-paced environment.
• Strong verbal and written communication skills.
• Fluency in English; Arabic is a plus.
• Proficiency in MS Excel and PowerPoint.
• Basic understanding of tracking tools (e.g., Campaign Manager 360, Google Analytics, MMPs) is a plus.
• Certifications in Meta Blueprint or LinkedIn Marketing Labs are preferred.

* Only shortlisted candidates who meet our requirements will be contacted. *