Executive Social Content Creator

Job Summary

The Executive Social Media Manager will be responsible for building, managing, and scaling the social presence of a high-profile executive across both personal and professional platforms.

This role goes far beyond content creation. It is a hybrid of strategist, creator, editor, operator, and on-the-ground content producer. Owning the end-to-end execution of the executive’s social presence from idea to publish.

You will shape how the executive shows up in the world; capturing real moments, translating them into compelling content, and ensuring a consistent, high-quality presence across platforms including LinkedIn, Instagram, X, TikTok, and other emerging channels.

This role requires close partnership with the executive, including real-time content capture, travel when needed, and the ability to operate in fast-moving, high-visibility environments.

The ideal candidate understands how to balance authenticity with performance. Creating content that feels human, timely, and culturally relevant, while also driving engagement, reach, and influence.

Duties / Responsibilities

Executive Social Strategy & Presence

• Own the overall social strategy for Linda’s brand
• Define content pillars, voice, and positioning aligned with business priorities and thought leadership goals
• Identify opportunities to insert Linda into relevant cultural, industry, and real-time conversations
• Ensure consistency and quality across all platforms

Content Capture (Including Travel & Real-Time Moments)

• Capture content in real-time during meetings, events, travel, and day-to-day moments
• Travel as needed to document key moments, speaking engagements, and behind-the-scenes content
• Proactively identify and capture authentic, unscripted content opportunities
• Operate with discretion, professionalism, and strong situational awareness in executive environments

Content Creation & Editing

• Concept, script, film, and edit high-quality social content across formats (short-form video, carousels, static, text-based posts)
• Turn raw footage and real-world moments into polished, platform-native content
• Develop content that balances storytelling, education, and personality
• Ensure all content aligns with brand, compliance, and messaging standards

Publishing & Platform Management

• Manage posting across all platforms, including timing, formatting, tagging, and optimization
• Write captions in Linda’s voice
• Monitor comments, engagement, and conversations, identifying opportunities for response or amplification
• Maintain a consistent cadence of high-quality output

Performance & Optimization

• Analyze content performance across platforms (engagement, reach, growth, etc.)
• Identify patterns and insights to continuously improve content strategy
• Test new formats, tones, and content types to expand reach and relevance
• Balance data-driven optimization with creative instinct
  

Cross-Functional Collaboration

• Partner with Marketing, PR, Communications, and Leadership to align messaging and priorities
• Coordinate with internal teams to ensure accuracy, compliance, and strategic alignment
• Act as a trusted partner and extension of Linda’s voice and presence

Required Skills / Abilities

• Strong understanding of social platforms (LinkedIn, Instagram, X, TikTok) and what performs on each
• Proven experience managing or supporting a personal brand, executive presence, or creator account
• Exceptional storytelling ability with a strong sense of voice, tone, and timing
• High proficiency in video editing tools (CapCut, Adobe Premiere, etc.) and design tools (Canva, Figma, etc.)
• Ability to operate in real-time, fast-paced environments with minimal direction
• High level of professionalism, discretion, and emotional intelligence
• Strong organizational skills with the ability to manage multiple priorities and deadlines
• Data-aware mindset with the ability to interpret performance and optimize content
• Comfortable traveling and working flexible hours as needed

Education and Experience

• Bachelor’s degree in Marketing, Communications, Media, or related field preferred
• 5-7+ years of experience in social content creation, personal branding, or digital media
• Experience working with executives, founders, or public-facing leaders is highly preferred
• Experience in healthcare, wellness, or regulated industries is a plus
• Portfolio required demonstrating content creation, storytelling, and platform fluency

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k with Company Match)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off
• Short Term & Long Term Disability
• Training & Development
• Catered breakfast and lunch daily, snacks
• Wellness Resources

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