Female Sales & Marketing Executive

Job description:

Client Company Introduction:

A technology-driven company delivering innovative IoT solutions that help businesses optimize operations, gain real-time insights, and make data-driven decisions across industries.

Job Role:

We are looking to hire a Female Marketing Specialist for our IoT-focused business. The role will support product marketing, sales enablement, and lead generation initiatives while working closely with cross-functional teams. In a gist, the employee will be responsible for:

Key Responsibilities:

Develop high-quality marketing collaterals such as brochures, whitepapers, case studies, website content, and pitch materials to effectively communicate the value of IoT solutions.

Design, refine, and maintain business decks and investor presentations for client pitches, partnerships, and internal stakeholders.

Create and deliver product and platform demo presentations tailored to different client segments and industries.

Collaborate with sales, product, and project teams to ensure marketing messaging aligns with customer pain points, product capabilities, and market trends.

Assist in developing lead generation strategies, product positioning, and messaging based on market and competitor analysis.

Coordinate with designers to ensure all marketing assets maintain a consistent, professional, and compelling visual identity.

Contribute to content marketing initiatives, including blog posts, email campaigns, whitepapers, and thought leadership content.

Support event marketing activities such as trade shows, webinars, client demos, and customer presentations.

Knowledge, Skills & Abilities:

Strong proficiency in PowerPoint, Canva, Figma, or similar presentation and design tools.

Excellent storytelling, writing, and communication skills, with the ability to simplify complex IoT concepts.

Experience in creating and delivering product demos and presentations for varied audiences.

Ability to translate technical features into clear business benefits for clients.

Understanding of IoT technologies, B2B markets, and competitive landscapes.

Basic understanding of lead generation and marketing for tech companies.

Strong organizational and project management skills with the ability to handle multiple deliverables.

Knowledge of SEO, digital marketing, and content marketing will be considered a plus.

Education:

Bachelor's degree in Marketing, Business, Communications, or a related field.

Experience:

1-2 years of experience in product marketing, preferably within IoT, SaaS, or B2B technology environments.

Job Details:

Job Title: Marketing Specialist

Location : Korangi Industrial Area, Karachi

Department: Project

Reporting To: Program Manager

Grade: 3B

Cost Center: Invexal

Job Type: Full-time

Job Type: Full-time

Pay: Rs100,000.00 - Rs150,000.00 per month

Work Location: In person