German Speaking Senior Online Marketing Manager (m/w/d)

About skilldeer & Capablz
skilldeer is a growing platform that connects people and builds real-life communities. In Germany Capablz is live, our first users are on board and we are now entering an exciting scaling phase.

To accelerate our growth, we are building our first dedicated growth marketing function in Dubai. You will join a small, entrepreneurial team, work closely with the founders and play a key role in shaping how we grow traffic, sign-ups and engagement.

Job Summary

We are looking for a data-driven, hands-on Growth Marketing Manager who will own user acquisition and traffic growth for skilldeer.

You will be responsible for:

• driving high-quality traffic to the platform
• improving conversion along the funnel
• setting up scalable, measurable growth activities across channels

This role combines strategy, execution and analytics and is ideal for someone who enjoys building things from the ground up in a startup environment.

Key Responsibilities

• Develop and execute a growth marketing strategy to increase traffic, sign-ups and engagement
• Plan, launch and optimize performance campaigns (e.g. Google Ads, Meta Ads and other paid channels)
• Own and optimize the acquisition funnel (from first touch to sign-up and activation)
• Set up and monitor tracking for key KPIs (traffic, CAC, conversion rate, retention, LTV)
• Run A/B tests and experiments on ads, landing pages, messaging and user journeys
• Collaborate with founders, product and content to align growth initiatives with product roadmap
• Identify and test new growth channels (referrals, partnerships, influencers, communities, etc.)
• Prepare regular performance reports and recommend next steps based on data

Requirements

• 3+ years of experience in Growth Marketing, Performance Marketing or Digital Marketing
• Proven experience running and optimizing paid acquisition campaigns (e.g. Google Ads, Meta)
• Strong analytical skills and data-driven mindset
• Experience with funnels, conversion optimization and experimentation (A/B tests)
• Comfortable working in a fast-paced startup environment and taking ownership
• Excellent communication skills in English & German (written and spoken)
• Based in Dubai or willing to relocate
• Willing to work on-site Tuesday–Thursday in our Dubai office (hybrid on Mon/Fri)

Nice to Have

• Experience in marketplaces, community platforms or SaaS
• Background in consulting or strategy
• Basic knowledge of SEO, email / lifecycle marketing and CRO tools

What We Offer

• A high-impact role as the first dedicated growth hire at skilldeer/Capablz
• Direct collaboration with the founders and short decision paths
• Hybrid work model with office days Tuesday–Thursday
• A lot of ownership, freedom to test ideas and room to grow with the company
• The opportunity to shape how we scale and grow its community from an early stage

Job Type: Full-time

Pay: AED9,000.00 - AED13,000.00 per month

Language:

• fluent German (Required)
• fluent English (Required)