Google Ads Specialist

ob Title: Google Ads Expert / PPC SpecialistJob Summary:

We are seeking a highly skilled and results-driven Google Ads Expert to manage, optimize, and scale our paid advertising campaigns. The ideal candidate will have hands-on experience with Google Ads, data-driven decision-making skills, and a proven record of improving ROI through advanced PPC strategies.

Key Responsibilities:

• Plan, create, and manage Google Ads campaigns across Search, Display, Shopping, and YouTube.
• Conduct keyword research, audience targeting, and competitor analysis.
• Write and test compelling ad copy to maximize click-through and conversion rates.
• Optimize campaigns for CPC, CPA, ROAS, and Quality Score.
• Perform A/B testing on ads, landing pages, and bidding strategies.
• Monitor, analyze, and report campaign performance using Google Analytics, Data Studio, and other tools.
• Identify trends and insights to allocate budgets efficiently and scale successful campaigns.
• Stay updated with the latest PPC trends, Google Ads policies, and best practices.
• Collaborate with marketing, design, and content teams to ensure ads align with brand messaging.

Requirements:

• Proven experience as a Google Ads Specialist, PPC Manager, or Digital Marketing Expert.
• Strong knowledge of Google Ads, Google Analytics, Tag Manager, and conversion tracking.
• Proficiency in keyword research, bidding strategies, and remarketing campaigns.
• Experience with landing page optimization (CRO) and A/B testing.
• Analytical mindset with strong skills in Excel/Sheets and reporting tools.
• Google Ads Certification is highly desirable.
• Excellent communication and project management skills.

Preferred Qualifications:

• Experience managing monthly budgets of $5,000–$100,000+.
• Knowledge of Facebook Ads, LinkedIn Ads, or other PPC platforms.
• Background in SEO, content marketing, or eCommerce.

Benefits:

• Competitive salary & performance-based bonuses
• Flexible work environment (remote/hybrid)
• Professional growth opportunities and training support
• Collaborative and creative team culture

Job Type: Contract
Contract length: 2 months

Pay: Rs1,600.00 - Rs2,500.00 per hour

Expected hours: 2 – 20 per week

Work Location: Remote