Google Ads Specialist

Responsibilities

• Plan, launch, and continuously optimize Google Ads campaigns for the UAE healthcare sector.
• Conduct in-depth keyword research and develop strategies tailored to healthcare and diagnostics services.
• Create high-performing ad copy and collaborate with design and content teams to optimize landing pages.
• Apply advanced targeting techniques to improve campaign efficiency and performance.
• Manage and allocate budgets effectively to maximize ROI and reduce cost per lead (CPL).
• Monitor key performance indicators (CTR, CPL, CVR, ROAS), generate performance reports, and recommend actionable improvements.
• Execute A/B testing across ads, keywords, and landing pages to drive performance enhancements.
• Implement and manage tracking using Google Analytics, Google Tag Manager, and CRM systems, including offline conversion tracking.
• Analyze the UAE healthcare market and competitor activity to refine campaign strategies.
• Work closely with sales and operations teams to ensure campaigns align with overall business objectives.

Requirements

• Demonstrated experience managing Google Ads lead-generation campaigns.
• Prior PPC experience in the UAE healthcare or diagnostics sector is highly preferred.
• Strong proficiency in Google Analytics, Google Tag Manager, and CRM-based tracking.
• Excellent analytical skills with the ability to interpret data and produce insightful reports.

Job Type: Full-time

Pay: Up to AED5,000.00 per month

Application Question(s):

• Are you an immediate joiners ?