We are seeking a results-driven and analytical Google & Facebook Ads Specialist to manage and optimize paid advertising campaigns across multiple platforms. The ideal candidate must have hands-on experience in planning, executing, and scaling high-performing campaigns that generate leads and drive conversions.
Key Responsibilities:
- Plan, create, and manage paid campaigns on Google Ads and Meta (Facebook & Instagram) Ads
- Conduct keyword research and competitor analysis
- Optimize campaigns to improve CTR, CPC, CPA, and ROAS
- Manage budgets and allocate spending efficiently
- Set up conversion tracking, pixels, and event tracking
- Perform A/B testing on creatives, audiences, and landing pages
- Generate weekly and monthly performance reports
- Monitor campaign performance and make data-driven adjustments
- Collaborate with the creative and content teams
Requirements:
- Minimum 1–3 years of proven experience in Google & Meta Ads
- Strong understanding of PPC, display, remarketing, and lead generation campaigns
- Experience with Google Analytics & conversion tracking
- Knowledge of audience targeting and retargeting strategies
- Ability to analyze campaign data and optimize for performance
- Strong communication and reporting skills
- Bachelor’s degree (Marketing/Business preferred)
Preferred Skills:
- Experience with international markets (UK/US/UAE preferred)
- Landing page optimization knowledge
- Basic knowledge of SEO
- Familiarity with CRM integrations
What We Offer:
- Competitive Salary
- Performance-Based Incentives
- Growth Opportunities
- Professional Working Environment
Job Type: Full-time
Pay: Rs80,000.00 - Rs125,000.00 per month
Work Location: In person