Google merchant specialist / PPC Executive

Please read the full post/requirements and salary bracket before you apply"

Job Description:

We are looking for a PPC Executive to run our PPC campaigns and monitor paid search budgets. To handle merchant center and In this role, you should be well-versed in the principles of search engine marketing (SEM) Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)

If you are passionate about eCommerce growth, campaign optimization, and data-driven marketing, we want you on our team!

Responsibilities:

• Set up, manage, and optimize Google Shopping Ads
• Create, maintain, and troubleshoot Google Merchant Center (GMC), ensuring product feed compliance and issue resolution.
• Optimize product feeds, including data attributes, pricing, descriptions, and structured data for maximum visibility and ranking.
• Plan, create, and manage PPC campaigns across a variety of channels
• Keyword research and management to optimize bids (add PPC keywords and negative keywords)
• Work with SEO, and PPC teams to align shopping ads with overall digital marketing strategies.
• Oversee accounts on search platforms (e.g. Google AdWords, Bing)
• Troubleshoot disapproved products, GMC suspensions, and data feed errors efficiently.
• Stay on top of search engine and PPC industry trends
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management (e.g. dashboards)
• Write attractive and concise copy for adverts
• Suggest and develop new campaigns across multiple channels
• Maintain partnerships with PPC ad platforms and vendors
• Find ways to reduce the risk of click fraud

Skills / Requirement:

• E-commerce (USA, UK, Canada)
• 1-2 years experience as a PPC Executive
• Knowledge of Google Ads and shopping ads best practices and industry trends
• Juniors can apply if they have worked on Google Merchant Center

Timings: 9 am to 6 pm

Salary: upto 100k

Location: Gulshan e Iqbal Onsite

Job Type: Full-time

Work Location: In person