Graphic Designer

Key Roles & Responsibilities

A. Creative & Design Execution

• Develop creative concepts and design solutions for marketing campaigns, project branding, and corporate communications.
• Create high-quality visuals for print materials—brochures, flyers, advertisements, hoardings, signage, and exhibition displays.
• Maintain uniformity of brand identity across all design outputs.
• Collaborate with marketing and business development teams to create impactful presentation materials.

B. Digital & Social Media Design

• Design and manage creatives for all social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.).
• Create visually engaging content such as reels, infographics, motion graphics, event highlights, and campaign banners.
• Research social media and visual design trends, customer preferences, and competitor visuals to keep content fresh and relevant.
• Support digital marketing campaigns through optimized design assets.

C. Video Production & Editing

• Plan, direct, and edit video shoots for corporate communication, project walkthroughs, and testimonials.
• Collaborate with vendors and videographers for on-site shoots and ensure final output aligns with brand guidelines.
• Use editing and animation tools for enhancing storytelling through visuals.

D. Web & UI/UX Coordination

• Coordinate with web developers for timely website updates, page layout modifications, and visual enhancements.
• Contribute to user interface (UI) and user experience (UX) design ideas that improve accessibility and aesthetics.
• Regularly review and update digital assets on websites and portals.

E. Print & Marketing Collateral

• Design all print collateral including project brochures, sales kits, letterheads, visiting cards, posters, and promotional materials.
• Conduct periodic site visits to ensure design accuracy on signage, hoardings, and branding installations.
• Oversee print production, proofing, and vendor quality control.

F. Internal Branding & Corporate Support

• Design internal newsletters (“Chronical”), event branding, festival decor, and employee engagement creatives.
• Support HR and admin teams with onboarding templates, job posting designs, and corporate greetings.
• Ensure a strong internal brand presence through visual consistency and design excellence.

G. Vendor Management & Process Coordination

• Manage outsourced creative work by briefing vendors, monitoring timelines, and ensuring deliverable quality.
• Negotiate printing and production costs and follow up on payment closures.
• Maintain and update the creative vendor database.

H. Research & Continuous Innovation

• Stay updated with design innovations, new tools, and industry best practices.
• Analyze performance of visual campaigns and suggest creative improvements.
• Introduce new design formats and presentation styles to enhance impact

Software Knowledge Desired

1. Graphic Design & Illustration

• Adobe Photoshop
• Adobe Illustrator
• CorelDRAW
• Canva Pro (AI-supported features like Magic Design, Background Remover)

2. Layout & Publishing

• Adobe InDesign
• Canva

3. Video Editing & Motion Graphics

• Adobe Premiere Pro
• Adobe After Effects
• Filmora / CapCut (basic editing support)

4. UI/UX & Web Coordination

• Figma
• Adobe XD

5. Photography & Image Enhancement

• Adobe Lightroom

6. AI-Based Design & Creative Tools

• Adobe Firefly / Photoshop Generative Fill (AI-based content generation)
• DALL·E / Midjourney (concept generation & creative ideation)
• Remove.bg / Cleanup.pictures (AI-based background & object removal)
• Designify / Looka / Brandmark (AI branding & logo generation)
• ChatGPT / Notion AI (content prompt generation, creative brief drafting)

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Experience:

• Graphic Designing: 5 years (Required)

Language:

• English (Required)

License/Certification:

• Graphic Designing Certification (Required)

Work Location: In person