GRAPHIC DESIGNER

JOB DESCRIPTION

1. Location: Department:

109 Tyson Drive, Winchester, VA Marketing

2. Job Title: Graphic Designer, Packaging Classification: Non-exempt

Basic Job Function:

Designs, develops, and manages packaging, promotional materials, and other graphic design projects that effectively represent the organization and the Melnor brand. Ensures all designs meet commercial offset printing standards and align with brand identity guidelines. Supports sales team with presentation and trade show marketing needs.

Education and Experience Required:

• Required: 3–5 years of professional graphic design experience, with package design and commercial printing expertise.
• Experience with web and motion graphics a plus

Job Skill and Knowledge Requirements:

• Expertise in Adobe Creative Suite (Illustrator, Photoshop, and InDesign).
• Strong knowledge of preparing files for commercial offset printing, including prepress workflows.
• Proficiency in creating production-ready packaging files and ensuring color accuracy.
• Creative problem-solving and ability to develop innovative solutions for packaged goods in retail sales.
• Knowledge of graphic standards and brand identity development across multiple media.
• Ability to work independently and make sound decisions under tight deadlines.

Machines, Materials, Tools, and Equipment Used:

• Hardware: Mac platform with relevant graphic design tools.
• Software: Adobe Creative Suite, prepress software, and other design applications.
• Commercial printing tools and materials knowledge.

Specific Job Duties, Activities, and Responsibilities:

• Package Design: develop innovative and functional packaging solutions that meet brand guidelines and printing requirements.
• File Preparation: Create production-ready files for commercial offset printing and coordinate with vendors to ensure high-quality output.
• Brand Identity: Document, maintain, and implement graphic standards across all media for the organization.
• Print Collateral: Design and produce catalogs, brochures, and other marketing materials that align with brand goals.
• Point of Purchase (POP) Materials: Create engaging POP materials to enhance retail sell-through rates.
• Trade Shows: Manage creative needs for regional and national trade shows, including booth design and supporting graphics.
• Advertising: Research and develop effective trade and consumer advertising campaigns.
• Web & Motion Graphics: Provide imagery, short-form video cuts, and motion graphics to support the digital marketing team.
• Asset Management: Maintain organized image and design asset libraries.
• Collaboration: Work with outside agencies and printers to deliver projects on time and within budget.
• Perform other duties as assigned.

8. Hours of Work: Monday – Friday (8am – 5pm)

9. Stress Factors: Changing priorities with close deadlines

10. Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The performance of this position requires exposure to the warehouse on occasion, which requires employee to wear closed shoes. Employee is exposed to a typical office environment for the most part with ambient room temperature, lighting and traditional office equipment.

11. Physical Requirements: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit, with some occasional standing and walking as needed. Individuals may be required to reach above shoulder heights, below the waist or lift as required to file documents orto reach for product throughout the workday; lifting will include up to 25 pounds for files or product on occasion. Proper lifting techniques are required.