Graphic Designer (Marketing-Focused | UX/UI Mindset)

Position Overview

We are seeking a marketing-focused Graphic Designer to create high-converting, visually compelling assets across multiple channels. This role goes beyond traditional design—you will play a key part in driving revenue, improving user experience, and elevating our brand presence.

The ideal candidate understands e-commerce, digital marketing, and UX/UI principles, and can design with both creativity and conversion in mind.

Key Responsibilities

• Design high-performing creatives for:
• Website (Shopify / landing pages / product pages)
• Email campaigns (Klaviyo or similar platforms)
• Digital ads (Google, Meta, YouTube)
• Social media content
• Sales and promotional materials
• Video assets and thumbnails
• Collaborate with Marketing, Sales, and Product teams to:
• Launch new products
• Support campaigns and promotions
• Improve customer journey and conversion rates
• Create demo print graphics and apparel designs that showcase our equipment capabilities
• Optimize designs based on performance data (CTR, conversions, engagement)
• Ensure consistent branding across all channels
• Apply UX/UI best practices to improve:
• Site navigation
• Product discovery
• Customer experience

What We’re Looking For

• Proven experience in marketing-focused graphic design (not just branding or print)
• Strong portfolio demonstrating conversion-driven work
• Experience designing for:
• E-commerce (Shopify preferred)
• Email marketing
• Paid ads
• Understanding of:
• UX/UI principles
• Customer journey and buyer behavior
• Conversion optimization
• Proficiency in:
• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Figma or similar UX/UI tools
• Ability to take direction but also think strategically and independently

Bonus Qualifications

• Experience in the apparel printing / DTF / DTG industry
• Familiarity with Klaviyo, HubSpot, or similar platforms
• Basic knowledge of HTML/CSS for email or web adjustments
• Experience with A/B testing creatives

Pay: $44,000.00 - $50,000.00 per year

Benefits:

• Paid time off

Work Location: In person