Growth Marketing Strategist (AI Systems-Oriented)

Description

Your Job Responsibilities

• Lead AI-driven research to define ICPs, messaging, positioning, and growth insights.
• Build growth blueprints including funnels, loops, lifecycle maps, and narratives.
• Develop behavioral, intent, and psychographic segments for personalization.
• Use AI to generate tailored messaging, landing pages, and nurture flows.
• Design multi-channel strategies across SEO, AEO, social, content, communities, and paid.
• Use AI to repurpose content and build scalable distribution playbooks.
Run experimentation cycles (hypothesis test insights
• rollout).
• Use AI for pattern detection, forecasting, and optimization opportunities.
• Build dashboards and synthesize performance insights for leadership.
• Lead client strategy sessions, provide clear cross-functional direction, and maintain alignment.

Skills, Knowledge and Expertise

• Skilled in AI-driven research, clustering, synthesis, and insight extraction; experienced in building ICPs, messaging architectures, value propositions, positioning, and translating research into funnels, loops, lifecycle maps, and growth blueprints.
• Able to design and validate behavioral, intent, and psychographic segments, using AI to generate personalized messaging, landing pages, and nurture flows, and mapping full journeys from awareness to expansion.
• Experienced in designing multi-channel ecosystems with strong understanding of search, AI Overviews, LLM responses, social search, communities, and paid channels, and building AI-enabled playbooks, repurposing loops, and distribution frameworks.
Disciplined in testing (hypothesis test insight
• rollout), using AI for pattern recognition and opportunity detection; proficient with GA4, Looker Studio, HubSpot, attribution tools, and building dashboards for leadership insights.
• Leads strategy sessions and roadmap reviews, simplifies complex AI-driven insights into actionable guidance, collaborates across content, UX, dev, paid, and sales, and maintains strong documentation and communication.
Designs end-to-end growth systems that minimize manual lift and create compounding loops connecting insights messaging distribution
• experimentation.

• Familiar with advanced LLM workflows, embeddings, clustering tools, AI analytics, and AI-driven content repurposing; understands zero-click search, LLM citation pathways, and AEO patterns.
• Working knowledge of paid acquisition, CRO, attribution, funnel optimization, CRM/HubSpot lifecycle work, and user research programs.
• Clear communicator, structured thinker, quick synthesizer, highly autonomous, and empathetic with clients.

Why Work At Axelerant?

• Be part of an AI-first, remote-first digital agency that’s shaping the future of customer experiences.
• Collaborate with global teams and leading platform partners to solve meaningful challenges.
• Enjoy a culture that supports autonomy, continuous learning, and work-life harmony.

About Axelerant