Head of Event Sales and Business Development

The Head of Event Sales and Business Development is responsible for optimizing overall sales opportunity via creative set up, unique selling point and customer satisfaction to achieve sales targets while contributing to cost optimization initiatives to maximize profitability.

Key Responsibilities:

• Work closely with Director of Events and Sales to develop business synergy to maximize revenue for venue hire and catering business and assist on the development and implementation of sales strategy with unique features.
• Assist the Director of Events and Sales to develop and drive venue sales strategy for all Hospitality Event destinations and facilities.
• Foster “Out of the box” thinking to enhance the destination as the preferred venue for visits, tours and events in the local community and with overseas organizations.
• Assist the modification of price strategic, booking policies and guidelines.
• Manage the entire sales process from proposal preparation, agreement signing, CRM maintenance, sales fulfilment and after sales follow up and keep all data in Event Booking system updated.
• Collect and analyze local and overseas market information on a regular basis to identify potential sales leads, proposing marketing plan and strategies to target these leads for MICE, Wedding/ Social, Corporate and other revenue generating opportunities.
• Communicate and work closely with counterparts, including Coordination & Operation Team and Culinary Team, and cross-departments in the organization to ensure smooth delivery of all planned and ad-hoc event functions to the clients from venue preparation.
• Collaborate with External Service Providers to ensure smooth handover on clients’ and event request and logistic.
• Oversee service quality requirements and conduct post-event meeting to ensure the highest service standard is delivered to clients all the time.
• Develop and deliver the training program to sales subordinates in order to create a unique experience and memory for the guests.
• Attend networking events, trade shows and international conference to promote Company’s business within Qatar and overseas.
• Perform any other duties as directed by the supervisor when necessary.

Qualifications:

• Possess a recognized university degree in any discipline
• Have 8-10 years of relevant work experience with 3 years at supervisory level, experience with international luxury hotel brand or event sales organizer or convention center will be an advantage.