Head of Marketing

HIRING: HEAD OF MARKETING

A client of Ortak Consultants (Pvt.) Limited is looking for a “Head of Marketing”

Industry: Retail

Location: Karachi

Salary: Market Competitive

Requirements:

* 5–6 years of progressive experience in Marketing, with leadership exposure.

* Bachelor's degree in business, marketing or a relevant field.

* Proven ability to convert marketing efforts into measurable sales growth.

* Strong understanding of digital marketing tools, automation platforms, and performance marketing.

* Strong hands-on experience in ecommerce marketing.

* Analytical mindset with the ability to track ROI, KPIs, and marketing performance metrics.

* Strong leadership, communication, and cross-functional coordination skills.

Key Responsibilities:

* Develop and execute comprehensive marketing strategies aligned with business and revenue goals.

* Lead ecommerce marketing initiatives to drive traffic, conversions, and online sales growth.

* Plan and manage digital campaigns including paid ads, SEO, social media, email marketing, and performance marketing.

* Optimize marketing funnels to improve lead generation, customer acquisition, and retention.

* Monitor and analyze campaign performance, customer behavior, and market trends.

* Manage marketing budgets and ensure strong return on investment (ROI).

* Work closely with sales teams to align marketing activities with revenue targets.

* Oversee branding, content strategy, and communication across channels.

* Utilize marketing tools and automation systems for tracking, reporting, and optimization.

* Lead and mentor the marketing team while ensuring timely execution of initiatives.

* Perform any additional tasks assigned by Management.

Send your CV to careers@ortakconsultants.com

with “Head of Marketing” in the subject line.

Job Type: Full-time

Work Location: In person