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Influencer Marketing Executive

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Key Responsibilities:

  • Source and outreach to new influencers (YouTube, Instagram, Telegram, Twitter/X, etc.) aligned with SunCrypto’s audience.
  • Find and verify influencer contact details (email, WhatsApp, manager contacts) and build/update the influencer database.
  • Pitch campaign briefs, negotiate pricing, and close deals in coordination with senior managers.
  • Track all active deals and campaigns in the CRM/sheet: deliverables, deadlines, content links, posting times.
  • Review published content to ensure contractual deliverables, brand safety, and compliance.
  • Manage the payment process: prepare invoices, confirm payments, track payouts, and receipts.
  • Maintain excellent creator relationships; act as the first point of contact for creators during campaigns.
  • Provide regular campaign performance and compliance reports to the Influencer Marketing Manager.
  • Maintain and improve templates for outreach messages, briefs, NDAs, MOUs, and post-campaign reports.

Required Skills & Experience:

  • 1–3 years of experience in influencer marketing, creator partnerships, talent outreach, or performance marketing (finance/crypto domain preferred).
  • Strong written and spoken English; comfortable drafting short outreach messages and negotiation messages.
  • Highly organized with experience using spreadsheets, CRMs (e.g., Google Sheets, Airtable, HubSpot) to track deals.
  • Good knowledge of YouTube and Instagram creator metrics and basic performance indicators (views, engagement, CTR).
  • Comfortable managing payments and basic invoice workflows.
  • Ability to work under deadlines and handle multiple campaigns simultaneously.

Nice to Have:

  • Prior experience working with finance, trading, and crypto creators.
  • Basic understanding of digital ad metrics and attribution.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

  • Health insurance
  • Provident Fund

Work Location: In person

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