Influencer Marketing Executive (From Influencer Agency)

Job Title: Influencer Marketing Associate

Location: NOIDA
Experience: 1–3 Years (Influencer/Creator Marketing)
Industry: Influencer Marketing / Digital Marketing Agency
Salary: 4.2LPA

About the Role

We are looking for an energetic and creative Influencer Marketing Associate to join our team. The ideal candidate must have hands-on experience in managing influencers, executing influencer campaigns, negotiating deals, and coordinating with brands. You will work closely with creators and internal teams to deliver high-performing content and successful campaigns.

Key ResponsibilitiesInfluencer Sourcing & Relationship Management

• Identify, shortlist, and onboard relevant influencers across Instagram, YouTube, and other platforms.
• Build and maintain long-term relationships with content creators, agencies, and talent managers.
• Maintain influencer databases and category-wise lists.

Campaign Execution

• Assist in planning, executing, and monitoring influencer marketing campaigns end-to-end.
• Coordinate with influencers about briefs, deadlines, deliverables, and posting schedules.
• Ensure timely delivery of high-quality content as per brand guidelines.

Negotiation & Coordination

• Negotiate pricing, deliverables, and timelines with influencers.
• Prepare contracts, agreements, and ensure compliance with brand expectations.
• Act as a communication bridge between influencers and brand teams.

Content & Strategy Support

• Review influencer content for quality, accuracy, and alignment with brand guidelines.
• Support in creating campaign ideas, briefing documents, and creative scripts.
• Suggest relevant influencer categories, trends, and strategies to improve campaign results.

Reporting & Analytics

• Track campaign performance, deliverables, and metrics (views, engagement, reach, impressions).
• Prepare detailed performance reports and insights post campaign.
• Optimize future campaigns based on data and performance reports.

Skills & Qualifications

• Bachelor’s degree in Marketing, Mass Communication, or related field.
• 1–3 years of experience in an Influencer Marketing Agency (mandatory).
• Strong understanding of Instagram, YouTube, and creator economy trends.
• Excellent communication, negotiation, and coordination skills.
• Ability to manage multiple projects and meet deadlines.
• Proficiency in Excel/Sheets and reporting tools.
• Creative mindset with strong attention to detail.

Preferred:

• Experience working with micro, macro, and celebrity influencers.
• Understanding of paid partnerships, affiliate campaigns, and influencer tools/platforms.
• Ability to think strategically and execute flawlessly.

Job Type: Full-time

Pay: ₹9,318.44 - ₹33,438.34 per month

Work Location: In person