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Influencers Management Specialist
Cairo, Egypt
Job Description
Key Responsibilities
Qualifications
Key Responsibilities
- Develop and execute influencer marketing campaigns to support brand, product, and seasonal goals.
- Identify and onboard relevant food, lifestyle, and micro/macro influencers across platforms like Instagram, TikTok, YouTube, and others.
- Manage ongoing influencer relationships, including contracts, briefings, content approvals, and performance tracking.
- Collaborate with the content and social media teams to align influencer activity with broader marketing strategies.
- Analyze campaign results and provide insights and reporting on reach, engagement, ROI, and brand impact.
- Track influencer trends, emerging platforms, and competitor activity to keep strategies fresh and effective.
- Negotiate deliverables, pricing, and timelines to ensure cost-effective outcomes and strong partnerships.
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Maintain an up-to-date influencer database and keep clear documentation of campaigns and communications.
Qualifications
- 2–4 years of experience in influencer and community marketing, preferably in a fast-paced startup, tech, or consumer brand environment.
- Strong network and understanding of Egyptian influencers, especially in the food, lifestyle, and entertainment spaces.
- Excellent communication and negotiation skills.
- Strong attention to detail with the ability to manage multiple campaigns simultaneously.
- Comfortable working with data, analytics tools, and influencer platforms.
- Fluent in English and Arabic—written and spoken.
- Passion for food and digital culture is a big plus!
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