- Build and execute social media strategy through competitive research, platform determination, bench marking, messaging and audience identification.
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
- Set up and optimize company pages within each platform to increase the visibility of company’s social content.
- Moderate all user-generated content in line with the moderation policy for each community.
- Create editorial calendars and syndication schedules.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
- Study design briefs and determine requirements.
- Conceptualize visuals based on requirements.
- Prepare rough drafts and present ideas.
- Develop illustrations, logos and other designs using software or by hand.
- Use the appropriate colors and layouts for each graphic.
- Work with copywriters and creative director to produce final design.
- Test graphics across various media.
- Amend designs after feedback.
- Ensure final graphics and layouts are visually appealing and on-brand.
- maintain website and upload content.
Job Types: Full-time, Contract
Contract length: 24 months
Experience:
- Solid: 2 years (Required)