About the Role
Sprouto is looking for a Junior Digital Marketing Executive (SEO & SMM) to support and execute digital marketing activities focused on organic growth and social media engagement. This role is ideal for a junior marketer with up to 1 year of hands-on experience who has a solid understanding of SEO and Social Media Marketing and is eager to grow in a fast-paced, performance-driven environment.
Key Responsibilities1. SEO & Website Optimization
- Assist in on-page and basic technical SEO (meta tags, keywords, content optimization).
- Conduct keyword research and competitor analysis.
- Optimize website pages and blog content to improve search rankings.
- Monitor SEO performance using tools like Google Search Console and SEMrush.
2. Social Media Marketing (SMM)
- Manage and grow social media platforms including Facebook, Instagram, LinkedIn, and YouTube.
- Create, schedule, and publish engaging social media posts.
- Monitor comments, messages, and engagement across platforms.
- Support paid social media campaigns (Meta Ads & LinkedIn Ads).
3. Content & Branding Support
- Assist in creating content for social media, blogs, and basic ad creatives.
- Ensure brand consistency across all digital channels.
- Coordinate with designers and content writers when required.
4. Analytics & Reporting
- Track performance metrics such as traffic, reach, engagement, and leads.
- Prepare weekly and monthly performance reports.
- Use tools like Google Analytics, Meta Business Suite, and Search Console.
5. Growth & Optimization
- Support A/B testing and campaign optimization.
- Research new trends, tools, and growth opportunities in digital marketing.
- Assist senior team members in improving ROI and campaign performance.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business, Media, or a related field (preferred).
- Up to 1 year of experience in digital marketing.
- Strong understanding of SEO and Social Media Marketing.
- Basic knowledge of paid ads, analytics tools, and content marketing.
- Familiarity with digital marketing tools (GA, Search Console, Meta Suite, SEMrush).
- Good communication, analytical, and organizational skills.
- Eager to learn, proactive, and detail-oriented.
Why Join Sprouto?
- Collaborative on-site work environment.
- Hands-on exposure to real growth and performance campaigns.
- Opportunity to learn from experienced marketers.
- Career growth in a fast-scaling digital & tech-focused company.
- Performance-driven and learning-focused culture.
Job Type: Full-time
Work Location: In person