Junior Planning and Strategy Executive

As a Junior Executive – Planning & Strategy, you’ll work closely with planners, creatives, and digital teams to decode briefs, dig into research, spot patterns, and help turn insights into strong brand and digital strategies. This is a learning-heavy, thinking-first role at the heart of an agency.

Responsibilities:

• Break down client briefs and business problems into clear, simple takeaways.
• Understand the client’s world, brand, category, competition, and the agency’s role.
• Read reports (sales, market, trend, culture) and extract what actually matters.
• Support brand thinking with a basic understanding of branding fundamentals (emotional vs rational, branded vs unbranded).
• Research trends, culture, categories, and competitors and present sharp summaries.
• Know the difference between an observation and a real insight (and aim for the latter).
• Use free tools like Google Trends and social platform insights to back thinking with data.
• Help shape clear, inspiring briefs for creative and digital teams.
• Actively collect, document, and share great work, ideas, and case studies (problem–insight–idea–execution).
• Support planning across digital channels, understanding what works where, and why.
• Learn how consumer and experience journeys play out across platforms.
• Assist with basic performance tracking and reporting (traffic, sources, bounce rate, conversions).
• Build a foundational understanding of SEO, SEM, effectiveness metrics, ROI, and impact measurement.

What We’re Looking For

• Genuine curiosity about brands, people, culture, and digital behaviour
• Strong research and analytical skills with the ability to simplify complex information
• Clear written and verbal communication
• Comfort with data, decks, and documentation
• A proactive, organised mindset and eagerness to learn
• Someone who enjoys thinking and doing

Why You’ll Love Working Here

• Real exposure to live briefs, real brands, and real problems
• A collaborative agency environment where ideas matter
• Learning opportunities across strategy, creative, media, and digital
• Space to grow, ask questions, and build your point of view