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Key Account Manager

Description

At Basamh Group, our mission is to grow people and companies by empowering individuals and fostering collaborative relationships to achieve sustainable success. Backed by over 75 years of experience, we’ve built a strong, consumer-centric ecosystem serving the MEA region. Our excellence in distribution is driven by Basamh Trading Company (BTC) in retail and Specialized Food Services (SFS) in HORECA. GoodyCo leads our efforts in marketing and brand building, while Thokoman Foods anchors our manufacturing capabilities.


Guided by our core values of true ownership, passion to grow, transparency and family spirit, we are committed to establishing long-term partnerships with our people and all those we work with. We aim to strengthen our network, uplift our communities, and build a legacy of homegrown success stories that inspire the leaders of tomorrow.


Job Overview

To develop, execute, and coordinate sales activities within assigned Key Accounts to achieve BTC strategic goals of the channel, contribute to overall Retail sales targets, and ensure alignment with the Company’s strategies.


Key Responsibilities

  • Achieve monthly and annual sales targets for assigned Key Accounts as per the Company’s policies and objectives, ensuring alignment with role-level.
  • Meet monthly collection targets for assigned accounts, ensuring no outstanding amounts beyond agreed payment terms, as per the company’s collection policy.
  • Prepare and submit accurate reconciliation reports, including annual reconciliations, ensuring compliance with policies and up-to-date figures.
  • Develop strategic plans to achieve sales targets by customer and category group, aligned with the channel’s share of overall sales targets and Company strategies.
  • Build a comprehensive coverage plan to ensure 100% customer reach and meet distribution targets across assigned accounts and regions.
  • Lead or support (based on role level) the preparation, negotiation, and execution of contracts and Business Development Agreements (BDAs) with assigned customers, achieving optimal terms and full implementation.
  • Collaborate with internal departments, including Trade Marketing, Supply Chain, and Finance, to enhance channel operations and drive sales growth within assigned Key Accounts.
  • Develop and manage customer-specific budgets and forecasts, ensuring sales goals and profit objectives are achieved for the assigned Key Accounts.
  • Conduct investigations and provide actionable recommendations in cases of operational challenges or incidents, ensuring swift resolution.
  • Analyze sales performance, prepare forecasts, and recommend account-specific goals to align with regional and channel targets.


Minimum Requirements

  • 2 - 4 years of relevant experience.
  • Bachelor's Degree in Business Administration, Marketing, or a related field.
  • Demonstrated track record of managing key accounts and achieving sales targets.
  • Strong negotiation and communication skills.
  • Proficiency in data analysis and understanding of retail metrics.
  • Knowledge of market trends and consumer behavior in the FMCG sector.


Working Environment

At Basamh Group, we pride ourselves on attracting talented individuals by offering dynamic and rewarding professional opportunities that inspire growth and innovation. We are deeply committed to fostering a culture of growth by supporting continuous development through hands-on learning, comprehensive online resources, interactive training, and personalized coaching. Guided by our core value of family spirit, we cultivate an environment where every individual feels valued, supported, and empowered to thrive. We ensure our people contribute to our collective success while finding fulfillment and pride in being part of the Basamh Group family.

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