Overview:
The Marketing Cloud Developer will develop solutions within the Salesforce Marketing Cloud platform to support critical business functions and meet project requirements.
Responsibilities:
- Implementing and monitoring full life cycle of email, messaging and segmentation
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Building and launching emails, and messages on marketing cloud as needed
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Designing assets as necessary, including identifying powerful, response-driving photo imagery
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Generating email and finding trends in email reports to inform future decisions.
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Guide junior developers on the SFMC development activities.
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Work as module lead and act as POC for one or more markets/countries.
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Help document, and maintain system processes, Report on common sources of issues or questions, and make recommendations to the Project team
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Work on new POCs to implement new solutions.
Qualifications:
- Bachelor’s degree in IT, Computer Science or equivalent with 6-7+ years of IT experience and minimum 3-4+ years’ experience with Salesforce Marketing Cloud
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Good knowledge of the Salesforce Marketing Cloud (SFMC) platform and understanding of core email marketing and automation concepts
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Good Experience in writing moderately complex SQL queries.
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Good Knowledge of with at least 3 modules of SFMC (Email Studio, Journey Builder, Mobile Studio, Contact Builder, Automations, SQL, Content Builder and Audience creation for Advertising Studio)
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Knowledge of HTML, CSS, SSJS and Amp Scripting for email development
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Attention to detail and experience in email testing.
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Understanding of Salesforce best practices for marketing automation
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Ability and desire to work with a high degree of independence and ownership in a geographically distributed team consisting of other developers and project management resources
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Strong written and verbal communication skills