Job Title: Lead - Paid Media
Summary:
We are seeking a highly experienced and results-driven individual to join our Paid Media department as a Lead. The ideal candidate will have at least 4 years of experience in managing Paid Media campaigns across various platforms and industries. As the Lead - Paid Media, you will play a crucial role in driving our company's digital marketing strategy and achieving our business goals.
Roles and Responsibilities:
- Develop and execute Paid Media campaigns across multiple platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
- Lead a team of Paid Media specialists to maximize campaign performance and ROI
- Analyze campaign data and provide insights to optimize performance and drive continuous improvement
- Monitor industry trends and best practices to stay ahead of the competition
- Collaborate with cross-functional teams to ensure alignment with overall marketing strategy
Qualifications:
- Bachelor's degree in Marketing, Communications, or related field
- At least 4 years of experience in Paid Media with a proven track record of driving successful campaigns
- Strong knowledge of digital marketing platforms and tools
- Excellent analytical skills with the ability to interpret data and make data-driven decisions
- Experience managing and mentoring a team of Paid Media specialists
- Strong communication and interpersonal skills
- Ability to work in a fast-paced environment and meet tight deadlines
If you are a proactive and strategic thinker with a passion for Paid Media, we invite you to apply for the Lead - Paid Media position and contribute to our company's success.