Manager - Admissions, Events & Marketing

Role: Manager - Admissions, Events & Marketing (Female Candidates)

Reporting: Head - Admissions, Branding & Marketing/ HoS

Responsibilities:Admissions & Lead Generation

• Drive admissions sales activities to meet enrollment targets.
• Implement strategies to generate, nurture, and convert leads into admissions.
• Manage admissions CRM to ensure accurate tracking of leads, follow-ups, and conversions.
• Collaborate with other admissions counselors and leadership to streamline processes and improve conversion rates.

Marketing & Campaigns

• Design and execute integrated marketing campaigns across digital and offline channels.
• Analyze market trends, competitor activities, and community demographics to optimize outreach.
• Manage advertising campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.) with a focus on ROI and lead generation.

Events & Outreach

• Plan and execute admission-related events such as open houses, roadshows, school fairs, and orientation sessions.
• Organize and oversee large-scale events within the school to attract the right audience, strengthen community engagement, and generate leads.
• Identify and establish partnerships within the community to enhance outreach and visibility.
• Leverage all events as platforms to showcase the school’s culture, programs, and strengths.

Social Media & Digital Presence

• Lead the school’s social media strategy to build awareness, engagement, and lead generation.
• Create and curate compelling content in collaboration with academic and admissions teams.
• Grow organic presence through community engagement, storytelling, and influencer/partner collaborations.
• Manage paid social campaigns including targeting, budgeting, and performance analysis.
• Track and report on digital metrics, recommending improvements based on insights.
• Ensure consistent branding and messaging across all platforms.

Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person