Manager Digital Marketing & Innovation

Key Responsibilities:

• Lead digital product development and revamp existing digital platforms using third party vendors
• Lead digital marketing platforms for the company
• Manage integrations with payment gateways, digital wallets, and fintech partners
• Oversee e-commerce initiatives, including home delivery services and convenience store digitization
• Implement data analytics features for customer behavior, spending patterns, and real-time insights
• Collaborate with internal departments and external partners for digital projects.

Requirements:

• Bachelor’s/Master’s degree in Business, Marketing, or related field.
• 3–6 years of experience in Digital Product Development, Innovation, or Digital Marketing roles.
• Experience in Oil & Gas sector will be a strong advantage.
• Solid understanding of mobile applications, APIs, payment integrations, and customer-facing digital products.
• Strong analytical skills with ability to translate insights into product improvements.
• Excellent stakeholder and project management capabilities.

Interested candidates may send their resume to eesha@hrfirst.pk (Please mention the position in the subject line).

Job Type: Full-time

Work Location: In person