Manager - Marketing

DAYTON LIVE, located in the heart of downtown Dayton, is one of the city’s premier, not-for-profit arts organizations and one of the largest real estate owner in downtown proper. We present more than 300 performances for all ages and interests each year, including touring Broadway, comedians, concerts, films, and family shows. We operate and maintain the Benjamin & Marian Schuster Performing Arts Center, Victoria Theatre, the PNC Arts Annex, and Metropolitan Arts Center (home of The Loft Theatre) for the benefit of the community and the arts organizations that use them. We also own and operate The Arts Garage.

Purpose:

The Manager - Marketing is responsible for advertising campaign implementation, email marketing, and website updates for Dayton Live. This position is part of the Marketing & Communications team. Reporting to the VP – Marketing & Communications, this position involves a high degree of cross-functional coordination to effectively develop and deliver content and build relationships across a multi-channel mix.

Essential Functions:

• Implement and analyze marketing campaigns across digital, TV, radio, print, and outdoor advertising for series, events, programs, and organizational initiatives.
• Maintain the Dayton Live website in partnership with the Ticket Office, including daily updates and major seasonal changes.
• Create email marketing campaigns and automations, including reminders, special offers, know-before-you-go communications, and post-event feedback.
• Create monthly reports demonstrating the effectiveness of Dayton Live’s marketing and communications strategy.
• Advise on best practices and assist with the implementation of brand, marketing, and communication strategies.
• Provide marketing support to internal clients, including Development, Education, Operations, Programming, and Ticketing.
• Manage multiple projects simultaneously while meeting deadlines and quality expectations.

Education & Experience:

• Bachelor’s degree in communications, marketing, journalism, or related field preferred.
• Minimum of two years professional of experience working with digital and other forms of advertising as well as email marketing.
• Experience with Microsoft Office (especially Excel) and data analytics required.
• Strong written and verbal communication skills and ability to thrive in a deadline-driven environment required.
• Experience with Adobe Creative, media buying, and not-for-profit/arts/entertainment management a plus.
• Ability to troubleshoot and problem solve independently, prioritize competing demands, and remain creative and adaptable in a fast-paced, changing environment.
• Outstanding proofreading skills and attention to detail.
• Familiarity with CRM software, content management systems, and bulk email platforms.
• Willingness to work a flexible schedule if needed with occasional weekend and/or evening work. Working conditions are normal for an office environment.