Manager, Social & Influencer Marketing

This role is a Hybrid Role: Employees are expected to work from our New York, NY office 3 days per week and may work remotely the remaining days.

Overview:

• The Manager of Influencer and Social Media Marketing will report directly to the Director of Influencer and Social Media Marketing. The Influencer and Social Media Marketing Manager will aide in the execution of comprehensive influencer, creator and social marketing strategies across all digital platforms for Elizabeth Arden and the Fragrance portfolio. This individual will take part in revolutionizing our influencer and creator approach to enhance brand reach and build strong relationships and engagement. This individual will connect influencers and creators to commerce to aide in driving sales growth through DTC and our retail partners.

Responsibilities:

• Reports into the Director of Social & Influencer, working closely with the larger Omnichannel Consumer Experience team, cross-departmental marketing teams and external agencies.
• Implements comprehensive Influencer and creator marketing strategies across digital platforms to acquire new users, build engagement and foster brand loyalty and growth.
• Maintains social calendar initiatives across all platforms by working closely with Elizabeth Arden Global to ensure placement surrounding key US initiatives. For Fragrance, owns distribution of social assets to our licensors and/or agencies for social placement.
• Manages the internal Influencer and content creation tracker and collaborates with Brand teams to ensure feedback and approvals are abiding by timelines.
• Helps effectively brief creators on storytelling focus and asset needs and ensures best-in-class execution and delivery of content.
• Has a consistent pulse on trends within the beauty and fragrance industry and brings new and exciting ideas to the forefront to boost brand reach and engagement.
• Utilizes our social insights team to ideate against data driven, culturally-relevant social content and influencer campaigns.
• Responsible for managing our Retail Content Submission Tracker, working closely with trade marketing and retail teams to brief, create and post content that supports monthly retail initiatives.
• Owns social content publishing, scheduling and/or re-editing to fit platforms when necessary.
• Identifies, outreaches and engages organic brand fans and influencer partners
• Content capture at in-person events and activations.
• May need to be available after regular working hours to respond to requests in real time.

Qualifications:

• Education

  • Bachelor's Degree

  Experience

  • Minimum 5 years in social media and/or influencer marketing.
  • Demonstrates experience in influencer partnerships, social media and social-first content creator development
  • Experience in fragrance or beauty is a plus

#LI-AH1 #LI-Hybrid

Revlon is unable to sponsor or transfer employment visas for this role; candidates must be legally authorized to work in the United States without current or future visa support.

The base pay range for this position is $100,000 - $130,000 / year; however base pay offered may vary depending on skills, experience, job-related knowledge, and geographic location. Certain positions may also be eligible for short-term incentives as part of total compensation.

Employees (and their families) are eligible for medical, dental, and vision benefits. Employees are covered by the company-paid basic life insurance policy and company-paid short-term disability insurance (the benefit commences upon hire and allows for a portion of base salary for up to 26 weeks if you are disabled). Other benefits offered to employees include but are not limited to the following: long-term disability, supplemental life insurances, flexible spending accounts, critical illness insurance, group legal, identity theft protection, etc. Employees are also able to enroll in our 401k Retirement Savings Plan.

Employees will also receive 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment and twelve paid holidays throughout the calendar year. Vacation will depend on role.