Marketing Analyst / CRM & Insights Lead

We are looking for a data-driven Marketing Analyst / CRM & Insights Lead who will be responsible for integrating sales, footfall, CRM, and market data to deliver accurate insights, dashboards, and analytics that support leasing, pricing, and overall commercial decision-making.

Key responsibilities:

• Builds the company’s data and analytics backbone for malls and lifestyle assets.
• Integrates tenant sales, footfall, CRM, and market data into accurate, actionable insights.
• Develops Power BI dashboards and monthly/quarterly performance reports.
• Owns the CRM framework, ensuring clean data, workflows, and reporting quality.
• Supports Leasing, Marketing, and Asset Management with pricing insights, benchmarking, and performance analytics.

Skills:

• Bachelor’s degree in Marketing, Data Analytics, Business, Finance, or related field.
• Strong analytics & reporting (Power BI, Tableau, Looker, Advanced Excel).
• CRM management (Zoho, HubSpot, Yardi integration).
• Retail KPIs, mall performance metrics, tenant sales analysis, footfall analytics.
• Dashboard design, data accuracy, and business intelligence.
• Stakeholder management across Leasing, TR, FM, Marketing, and IT.
• Ability to translate data into commercial recommendations and work under tight deadlines.