The Marketing Executive is responsible for supporting the marketing team in the planning, development, and execution of marketing campaigns and activities. This role involves a variety of tasks including market research, content creation, social media management, event coordination, and performance tracking. The Marketing Executive will play a crucial role in ensuring that marketing strategies are effectively implemented and aligned with business goals.
Job Responsibilities
- Campaign Support: Assist in the creation, execution, and monitoring of marketing campaigns across various channels including digital, print, and social media.
- Content Creation: Develop engaging content for marketing materials such as newsletters, blog posts, social media updates, and website copy.
- Social Media Management: Manage and schedule posts on social media platforms, ensuring content is aligned with brand guidelines and engagement goals.
- Market Research: Conduct market research to identify customer needs, market trends, and competitor activities, providing insights to improve campaign strategies.
- Event Coordination: Support the planning and execution of marketing events, including webinars, product launches, trade shows, and promotional activities.
- Data Analysis: Monitor, track, and report on campaign performance, providing insights and recommendations for improvement.
- Brand Consistency: Ensure that all marketing materials and communications are consistent with the company's branding and messaging.
- Collaboration: Work closely with the marketing team, sales team, and other departments to align marketing strategies with overall business objectives.
- Email Marketing: Assist in the creation, management, and analysis of email marketing campaigns.
- Administrative Support: Provide administrative support to the marketing department, including managing schedules, preparing reports, and maintaining marketing databases.
Key Skills & Competencies:
- Strong written and verbal communication skills
- Attention to detail and ability to manage multiple tasks
- Proficiency in social media platforms and digital marketing tools
- Basic understanding of SEO, SEM, and content marketing
- Ability to work collaboratively in a team environment
- Creative thinking with the ability to generate new ideas
- Strong organizational and time management skills
Job Type: Full-time
Pay: ₹10,890.70 - ₹35,816.16 per month
Language:
Work Location: In person