Marketing and Social Media Specialist (Hotels)

Summary

Job Description

We are seeking a talented Marketing and Social Media Specialist to develop and implement marketing strategies across various social media platforms to increase brand awareness and drive engagement. The ideal candidate will be creative, data-driven, and have a passion for content creation and community management.

Job Responsibility

• Develop and execute social media strategies to increase brand awareness and drive engagement.
• Create and curate engaging content for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
• Monitor and analyze social media metrics to track the success of campaigns and optimize future strategies.
• Manage social media advertising campaigns to reach target audiences and drive conversions.
• Collaborate with cross-functional teams to ensure brand consistency across all channels.
  
  

Candidate Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience as a Social Media Specialist or similar role.
• In-depth knowledge of various social media platforms and best practices.
• Strong written and verbal communication skills.
• Analytical skills to interpret data and adjust strategies accordingly.
• Creative thinking and attention to detail.
  
  

Skills

• Strong understanding of digital marketing concepts
• Proficiency in social media platforms and management tools
• Content creation and curation skills
• Analytical and data-driven mindset
• Excellent communication and writing skills
• Creativity and ability to think outside the box
• Knowledge of SEO and SEM best practices
• Understanding of branding and brand management
• Experience in running paid social media campaigns
• Ability to track and analyze social media metrics