Marketing Assistant

The T. Colin Campbell Center for Nutrition Studies is seeking a Virtual Marketing Assistant. The ideal candidate will work closely with the Program Directors to manage campaigns, track performance metrics, develop content for our campaigns, and use email marketing to connect with our current community and reach new audiences. This role requires excellent communication skills, creativity, and the ability to work independently while meeting deadlines.

Essential Functions:

• Help organize and execute marketing campaigns for CNS events.
• Oversee marketing funnels for all initiatives.
• Create social media posts, including graphics and videos.
• Manage day-to-day operations, including coordinating the marketing calendar and handling correspondence.
• Conduct research to gather information on industry trends, activities, and customer behavior.
• Assist in creating promotional materials (and content) to be used in print and digital media, which involves coordinating with copyediting and graphic designers.
• Monitor the key performance indicators (KPIs) to assess the success of marketing endeavors, updating reports and spreadsheets with the latest analytics.
• Special projects as assigned

Qualifications/Skills/Abilities:

• Bachelor's degree in communications and/or marketing, or equivalent experience
• Energetic self-starter who can think creatively, resourcefully, and strategically
• Strong oral and written communication, customer service, marketing, and organizational skills
• Experience in graphic design and video editing
• Experience coordinating social media platforms
• Experience in lead generation funnels
• Experience in Marketing Analytics
• Knowledge of marketing trends and techniques
• Time management skills
• Experience in the plant-based world
• Proficient in Google, Microsoft Office suite, and Mailchimp.
• Non-profit experience preferred
• Commitment to the mission, values, and goals of CNS