Marketing Associate

Job description:

We seek a driven and detail-oriented individual to support product, application, solution, and industry-specific marketing initiatives across WorldWide Electric’s brands. Your role will be an Industrial Product Marketing Associate, working directly with the Director of Marketing to assist in the development, organization, production, and distribution of content and marketing materials that support our sales-driven industrial organization.

This role provides hands-on experience in product marketing, digital content development, campaign execution, and cross-functional collaboration within a B2B industrial environment. Ideally you will be highly self-motivated, able to work effectively in a remote setting, and commit to building a long-term career in the industrial B2B industry. You must be able to take the initiative to communicate with experienced SMEs within their space to gain the value needed to succeed.

In this role, you will self-motivate to develop a strong working knowledge of industrial electric motors, gear reducers, motor controls, and the applications and industries we serve to support all marketing functions. This includes building skills to create and manage product information and digital marketing materials, such as websites, catalogs, brochures, presentations, and sales tools that support products across multiple market segments.

Essential Duties and Responsibilities:

• Assist the Director of Marketing in daily tasks.
• Support the creation, editing, and organization of marketing content, including product info, brochures, presentations, application notes, videos, and sales tools.
• Learn to develop messaging and value propositions for industrial products and specific target industries.
• Coordinate with product managers, engineering, and sales teams to gather technical information.
• Help manage and update website content, product information management (PIM) systems, and digital marketing assets.
• Assist in the execution of new product launches and integrated marketing campaigns.
• Organize and maintain marketing files, templates, brand assets, and documentation to ensure consistency across all materials.
• Assist in preparing materials for industry events, customer visits, and sales meetings.
• Manage and prioritize multiple projects while maintaining accuracy, quality, and attention to detail.
• Work effectively in a remote environment while maintaining strong communication and accountability.

Skills and Qualifications:

• Strong desire to build a long-term career in industrial B2B product marketing.
• Genuine interest in learning about electric motors, gear reducers, motor controls, and industrial applications.
• Background in engineering, product management, sales, marketing, or a related technical/business field is preferred.
• Bachelor’s degree in marketing, engineering, business, communications, or a related field is preferred.
• Comfortable working with digital tools and content.
• Strong written and verbal communication skills
• Proficient with Microsoft Office Suite (Word, Excel, PowerPoint)
• Proficiency with Adobe Creative Cloud tools is a plus.
• Strong organizational and time management skills with the ability to prioritize tasks and meet deadlines.
• Ability to work independently and remain self-motivated in a remote work environment.
• High attention to detail and commitment to producing high-quality work.
• Action-oriented with a strong sense of urgency and willingness to “roll up sleeves” to support the team.
• Must be legally authorized to work in the United States. Visa sponsorship is not available for this position.

This position reports directly to the Director of Marketing.

EOE Minorities/Females/Disabled/Protected Veterans

Drug-Free/Tobacco-Free Workplace