Marketing Associate (Bilingual: Mandarin)

Who we are:

At iLearn, we’re not just about passing tests or applying to schools—we’re about telling our students stories. Whether it's building a portfolio for private school applications or preparing for college admissions, we work closely with our students to make sure their achievements, personality, and passions shine through.

Marketing: (What you will do)

Develop and implement a marketing strategy to increase enrollment and community engagement

Manage website content, email communications, and social media platforms

Create digital and print marketing materials, newsletters, and promotional campaigns

Partner with school leadership to promote school values, achievements, and events to internal and external audiences

Technical & Digital Skills (What you will bring)

• Search Engine Optimization (SEO): On-page, off-page, keyword research, content optimization
• Search Engine Marketing (SEM/PPC): Google Ads, Bing Ads
• Social Media Marketing: Content planning, engagement, analytics (Facebook, Instagram, LinkedIn, TikTok, X/Twitter)
• Email Marketing: Campaign setup, segmentation, automation, and A/B testing
• Content Marketing: Copywriting, blogging, CMS (WordPress, Squarespace), and storytelling
• Analytics & Reporting: Google Analytics, Google Data Studio, Meta Insights, Excel
• Graphic Design & Multimedia (nice-to-have): Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• Marketing Automation & CRM: HubSpot, Salesforce, Marketo, or similar platforms

Qualifications:

Bachelor's degree in marketing, communications, education, or a related field

2+ years of experience in marketing, (preferably in an educational setting)

Fluency in Mandarin

Certifications (preferred):

• Google Analytics / Google Ads
• HubSpot Inbound Marketing
• Meta (Facebook) Blueprint
• SEMrush / Ahrefs Academy
• Hootsuite / Sprout Social
• Email marketing (Mailchimp, Klaviyo, Constant Contact)
• SEO or PPC certifications

If you’re passionate about education and marketing and are ready to make a positive impact, we’d love to hear from you!

Check us out below:

https://www.ilearneducation.com/

Job Type: Full-time

Pay: $45,000.00 - $60,000.00 per year

Benefits:

• Flexible schedule

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 2 years (Required)
• Website management: 2 years (Required)

Language:

• Mandarin (Required)

Ability to Commute:

• Irvine, CA 92619 (Required)

Work Location: In person