Marketing & Business Development Specialist

Marketing & Business Development Specialist

The Marketing & Business Development Specialist will play a crucial role in the success of the organization by developing and diversifying the healthcare business so that revenue increases and future growth of the organization is guaranteed. This individual will be responsible to support various aspects that are required for Business Development (Partnerships / Strategic Alliance) activities for the company, prequalify leads, and will be to seek new business opportunities by contacting and developing relationships with potential customers. In addition to inbound inquiries, he/she will assist in activities of prospecting, marketing event outreach, and perform general business development functions to build a pipeline within targeted service lines designated by management and to conduct business dealings with prospects in a way that creates a superior customer/prospect experience to set the stage for future financial growth of the company.

Duties & Responsibilities

• Maintains compliance with organization's policies, as well as established practices, protocols, and procedures of the position, department, and applicable professional standards.
• Develop relationships with prospective members, organizations, and businesses, while maintaining existing relationships.
• Contribute to development, improvement, and influence of a passionate business development and service culture within the company.
• Actively participate in online and offline outreach, attend community events, networking, meetings and other effective lead generation and relationship building activities.
• Collaborate with Learning and Development, Marketing, other departments, and peers to build and deliver initiatives and service resources to front-line staff.
• Help develop training programs for the organization business development teams.
• Stay informed on major community development issues that potentially impact our patient uptake and identify solutions to meet the demands.
• Assist in developing motivational business development and marketing material that impacts the business.
• Visit and support each branch location on a frequent and regular basis.
• Identify and cultivate current and new relationships with clients, corporations, and centre of influence individuals
• Enhance already existing relationships with the company and make new ones, to acquire stronger relationships and referrals.
• Contribute to the team environment and become an influential team member.
• Communicate and educate individual stakeholders on the benefits of working with a SEHA.
• Continue to embrace education and self-improvement.
• Maintain a strong community presence via networking, events etc.
• Utilize various customer sales methods on a daily basis (cold calling, presentations, etc).
• Create, manage, and prioritize a pipeline of current prospects and existing customers at all times.
• Clearly understand, support, and develop the business development process from identification of leads to the execution of contracts to ongoing support of the accounts while working in conjunction with the project management, IT, and operations teams.
• Develop effective revenue-generating business development opportunities.
• Regularly provide field-originated market intelligence and feedback to the Operations team regarding trends, industry needs, and customer preferences that assist in marketing and planning of initiatives to develop both new and existing.
• Perform Macro-Environmental Analysis (PESTEL), Forecasts and other analyses as deemed necessary.
• Meet personal and teams’ targets.
• Performs all other assigned duties.

Qualifications:

Education: Bachelor's degree with emphasis on Finance, Business Development, or Technology.

Required :

• Requires 5 or more years’ experience in Healthcare Business Development with a demonstrated track record of achieving and surpassing targets.
• English and Arabic language proficiency (mandatory).
• Strong oral and written communication.
• Strong listening and presentation skills.
• Strong sales and customer service skills.
• Basic understanding of technology.
• Track record of overachieving quota.
• Create effective and robust sales presentations.
• Multi-task and work independently.
• Organized, deliberate, and detail oriented
• Sense of urgency.
• Develops the ability to communicate with all personality types including dominant/strong personalities without fear or apprehension
• Perform duties under frequent time pressures.
• Solve problems independently while applying logic and discretion.