Marketing Communications Manager

Having been established in 2015, GCA keeps Gürok Group's 30 years of glassware production experience and qualification in glass packaging industry with an innovative approach. GCA keeps on its efforts to become one of the most-preferred actors of the container glass sector in the international arena by achieving significant successes not only at home but also around the world. It exports to more than 40 countries, especially the Middle East, European and UK countries.

Location: Kartal / Istanbul

Qualifications:

• Graduated from a 4 year undergraduate program at a university (preferably with a Master's degree in Business Administration, Economics, Industrial Engineering, etc.)

• Minimum 6 years of experience in marketing, brand, and communication; at least 2 years of experience in team management

• Advanced level of English proficiency

• Well-versed in brand communication and digital marketing processes

• Strong communication, planning, and organizational skills

• Proficient in MS Office and digital analytics tools (such as Google Analytics, SEO, A/B testing, etc.)

• No restrictions for domestic and international travel

• Residing in or willing to relocate to Istanbul

• Closely follows industry developments and digital trends

Responsibilities:

• Develop and implement integrated communication plans aligned with the company’s marketing strategies

• Ensure the preparation of visual and written materials (product catalogs, press releases, advertisements, website and social media content, etc.) in line with the corporate identity

• Manage the website and social media channels in collaboration with agencies; plan content and campaigns that enhance user experience and increase engagement

• Manage lead communication and campaign integrations via the Salesforce CRM system

• Monitor and analyze the performance of digital marketing campaigns (Google Analytics, SEO, A/B testing, etc.) and provide improvement suggestions based on insights

• Plan and execute projects that will increase brand awareness through influencer collaborations and digital content partnerships

• Regularly measure, report, and share the performance of all marketing communication activities with relevant teams

• Coordinate communication and brand preparations to represent GCA at domestic and international fairs, industry events, and conferences

• Manage relationships with industry associations the company is a member of (e.g., FEVE, ASD, MASUDER, ÇEVKO) and represent the company when needed

• Develop integrated campaigns in collaboration with creative, media planning, and digital agencies

• Follow marketing and communication trends, competitor activities, and digital transformation opportunities and incorporate these developments into brand communication processes.

What Do We Offer You?

Onboarding Program

You will be included in the corporate orientation process to quickly adapt to the company.

Technical and Behavioral Competency Development Program

With Gürok Academy Learning & Development Programs providing comprehensive preparation for professional life, you can develop technical and leadership skills and maximize your potential.

You will be able to participate in domestic fairs and trainings related to your department.

Opportunity to Build a Global Career

You can be part of the growing global organization of Gürok Group, which establishes and sustains well-known brands in the manufacturing industry internationally.

Additional Benefits

If your TOEFL score is above 78, you can receive an additional language compensation of 15-30% of your salary each month