Marketing Coordinator

A Marketing Coordinator plays a pivotal role as it contributes to the smooth functioning of marketing activities across the Marketing Department.

DUTIES AND RESPONSIBILITIES:

Event Coordination:

• Coordinate all events as per the annual Marketing Calendar i.e. product launches, customer loyalty events, showroom events, etc.
• Follow-through event timelines, budgets, and logistics.
• Coordinate with all subdivisions for their deliverables towards the event i.e. creatives, written content, brochures, invites, etc.

Collaborations, 3rd Party Vendor and Sponsor Relations:

• Search, identify, negotiate with, and manage relationships with event vendors, sponsors, and partners.
• Ensure contracts and agreements are in place with all suppliers.
• Coordinate with 3rd party vendors.

Logistics Management:

• Oversee event logistics, and all event-related transportation arrangements.
• Coordinate the setup and takedown of event materials and exhibits.

Attendee Registration and Support:

• Manage attendee registration process, and regularly coordinate with CRM for any required update.
• Provide support and assistance to event attendees, VIPs, suppliers, vendors, etc.

Departmental Coordination:

Calendar Administration:

• Coordinate the marketing department's event calendar, deadlines, and schedules and coordinate with the sub-departments to ensure timely submission and completion of deliverables.

Budget Administration:

• Assist in tracking marketing budgets, including event-specific budgets.

Document and Data Management:

• Organize and maintain marketing documents, reports, and database.
• Manage, archive, and organize marketing material on the company shared folder and to keep a record of all departmental assets and reconcile with respective departments such as IT, HR, Finance etc.

Meeting Coordination:

• Schedule and coordinate marketing meetings, including preparing agendas and minutes, and follow-up on action items.

Create Comprehensive Reports:

• Collate and generate reports on marketing activities, event performance, and budget utilization.
• Provide data and analytics to measure the effectiveness of marketing efforts.

Cross-Departmental Collaboration:

• Collaborate with team members as well as other departments such as Sales and CRM, to ensure marketing initiatives are aligned with the overall marketing strategy and ensure KPIs are met.
• Act as a liaison between the marketing department and other internal or external stakeholders; and facilitate communication, coordinate meetings and ensure that information flows smoothly across various stakeholders.

Administrative Support:

• Assist in administrative tasks such as handling email correspondence, phone calls, and managing office supplies.
• Coordinate with the team members to ensure all requirements such as software, gadgets etc. are available.

Procurement Support:

• Coordinating with vendors to ensure that they deliver on time and meet quality standards.
• Review purchase orders to ensure that they are complete and accurate.