Marketing Coordinator

Marketing Coordinator

GFT Technologies – Proud GPTW 2024!

New York, United States

Location: NY l Hybrid

Job Type: Fulltime

Salary: 80,000 - 125,000$USD

We are a global technology consulting firm that partners with leading financial institutions to deliver innovative digital solutions. Our teams specialize in delivering complex, high-impact technology projects across banking, insurance, capital markets, and fintech sectors.

Responsibilities:

• Create and coordinate all ABM and CRM campaigns, including but not limited to content writing and strategy

• Some management of social media accounts

• Will assist with other marketing activities/projects as needed

• Manage the ABM and CRM programs, collaborating with sales to ensure strategy alignment.

• Develop, design, and execute ABM campaigns, targeting a 20% increase in qualified leads per quarter.

  
  

• Leverage expertise in SEO, LinkedIn Campaign Manager, and Google Ads to drive campaign performance.

• Analyze campaign data and metrics (SEO/SEM) to present outcomes and identify areas for improvement.

• Utilize Pardot and Salesforce for campaign execution and tracking.

• Demonstrate excellent time management and organizational skills to handle multiple initiatives effectively.

Mandatory Requirements:

• Minimum of 1–2 years of experience in Account-Based Marketing, including creating, coordinating, and executing marketing campaigns.

• Proven experience with SEO strategies and paid advertising platforms such as LinkedIn Ads and Google Ads.

• Strong skills in data analysis, with the ability to interpret insights and present findings effectively.

• Fluent in English, with excellent reading, writing, and speaking skills.

• Availability to work during U.S. business hours (9:00 AM – 5:00 PM).

What we can do for you

• Competitive Compensation
• Benefits package including comprehensive medical, dental, vision and others
• Excellent Company Culture with Individual Development Plans to map out your career growth
• Professional Development Training
• Opportunity to work in a global environment with diverse teams built with colleagues from around the world
• Opportunity to work with technology industry leaders in the financial services environment
• Opportunity to work for big name clients in capital markets, banking and other industries

About Our Core Values:

We live up to them because we truly believe they are vital to all of our daily lives:

Caring

Committed

Courageous

Collaborative

Creative

It is values that create a bond between people and allow them to act in unison as a team. In fact values are pivotal to performance.

Check our Videos and Website to Find Out More:

https://www.youtube.com/watch?v=rbQZBw8VPkM&t=7s

https://jobs.gft.com/job/

https://www.gft.com/us/en/career

Diversity & Inclusion Statement:

At GFT we are committed to cultivating, fostering, and preserving a culture of diversity, equity and inclusion. We want to attract, recruit, develop and retain the most talented employees, regardless of their background. We are guided by our values in everything we do, and recognize that being a diverse and inclusive employer helps us fulfill our social responsibility to make a difference.