Marketing Coordinator

JOB TITLE: Marketing Coordinator

SUMMARY: This position is responsible for assisting with projects and activities for marketing the shopping center and office parks.

DUTIES AND RESPONSIBILITIES:

• Develop strategic marketing initiatives and activities.
• Implement marketing plans that include print, broadcast and online content.
• Create branded advertising campaigns, and support the marketing and design teams by coordinating and collating content.
• Setup tracking systems for marketing campaigns and online activities.
• Conduct market research to identify marketing opportunities and negotiate media coverage.
• Traffic all advertising efforts to appropriate channels.
• Develop and manage all internal communication systems.
• Create, maintain and strengthen the organization’s overall brand through all media avenues.
• Organize and streamline service offerings into user-friendly concepts.
• Manage print contractors and other promotional vendors.
• Maintain strict confidentiality of sensitive information.
• Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for clients and management.

SUPERVISORY RESPONSIBILITIES:

• This job has no supervisory responsibilities.

QUALIFICATIONS:

• Bachelor’s degree in Marketing/Communications or related (essential).
• A minimum of one year of experience in content management, creative writing, digital marketing, advertising concepts.
• Critical thinker with strong problem-solving and research proficiencies.
• Expert knowledge of Content Management Systems (CMS).
• Ability to gather large amounts of data and convert it into meaningful analysis.
• Solid organizational skills and detail oriented.
• Ability to work under pressure and meet strict deadlines.
• Creative mind with superb written and verbal communication skills.
• Ability to simplify complex information into a user-friendly format.
• Proficient in Microsoft Office, Photoshop, and Adobe packages

COMPETENCIES:

• Technical Skills - Pursues training and development opportunities; Strives to continuously build knowledge and skills.
• Interpersonal Skills - Remains open to others' ideas and tries new things.
• Written and Oral Communication - Writes and speaks clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Able to read and interpret written information. Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
• Teamwork - Balances team and individual responsibilities; Exhibits objectivity and openness to others' views; Contributes to building a positive team spirit; Puts success of team above own interests; Supports everyone's efforts to succeed.
• Diversity - Shows respect and sensitivity for cultural differences; Promotes a harassment-free environment.
• Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
• Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources.
• Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
• Adaptability - Adapts to changes in the work environment; Able to deal with frequent change, delays, or unexpected events.
• Initiative - Volunteers readily; Seeks increased responsibilities; Asks for and offers help when needed.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person