Search Engine Optimization Specialist

About MetricsEdge:

MetricsEdge is a digital analytics and performance marketing agency headquartered in Phoenix, AZ. We are a team of intellectually curious, data-obsessed marketers who thrive on solving complex challenges for our clients. We operate with ownership, integrity, and a growth mindset—taking our clients’ business goals as seriously as our own.

We’re seeking a self-motivated SEO Specialist who thrives on success—both for themselves and the clients they support. You’re naturally driven to grow, improve, and stay ahead of SEO trends. You have grit, a passion for career growth, and a humble, team-focused mindset.

Key Responsibilities:

• Keyword and Competitive Research : Identify content opportunities, optimize meta data, and uncover link-building prospects.
• Performance Measurement : Create detailed reports using Google Data Studio, pulling insights from Google Search Console, Ahrefs, Google Analytics, and other tools.
• User Testing Concepts : Develop ideas and recommendations to improve user experience.
• Client Collaboration : Join weekly meetings to discuss SEO/CRO strategies and suggest new project ideas.
• Technical Site Monitoring : Identify optimization opportunities and communicate them effectively to clients or development teams.

What you Bring:

• SEO Passion : You care about delivering great results and enhancing user experiences.
• Project Ownership : You’re fully invested in the success of every project.
• VLOOKUP Savvy : You’re comfortable working with spreadsheet functions (you don’t need to be an Excel wizard).
• Screaming Frog Enthusiast : It’s one of your go-to tools.
• Trend Seeker : Staying current on SEO and industry updates comes naturally to you.
• Clear Communicator : You can convey ideas effectively to various stakeholders.
• Writing Skills : You can produce content and support written communications.
• CRO Experience : You’ve made optimization recommendations and developed user testing scenarios.
• GA4 Certified : You’re proficient in Google Analytics.
• Presentation Ready : You’re comfortable building decks to explain broader SEO strategies.
• Creative Problem-Solver : You’re resourceful when faced with challenges.

Qualifications:

• 3+ Years of SEO and User Testing Experience
• Phoenix candidate preferred
• Hands-On Expertise : Working knowledge of key tools like Google Analytics, Google Search Console, Ahrefs, Screaming Frog, Hotjar, etc.
• AI and Automation : Familiarity with AI-powered SEO tools like ChatGPT for content strategy and automation
• Structured Data Mastery : Knowledge of schema.org structured data, including JSON-LD and rich snippets optimization
• Technical SEO : Understanding of Core Web Vitals, JavaScript SEO, and technical site optimization
• Visual and Voice Search Optimization : Experience optimizing for visual search, video SEO, and voice search queries
• E-E-A-T Guidelines : Strong grasp of Google’s E-E-A-T principles and their impact on search visibility
• Project Management Skills : Proven ability to juggle multiple campaigns, clients, and deadlines.

Why Join MetricsEdge?

We foster a culture of ownership, curiosity, and continuous learning. At MetricsEdge, you'll have the opportunity to make a meaningful impact, lead strategic initiatives, and help shape the future of digital marketing for top-tier clients.