Marketing Coordinator/Chiropractic Assistant

About Us

Optimal Wellness is dedicated to helping patients achieve lasting health and wellness through chiropractic care, innovative therapies, and community-focused outreach. We are seeking a motivated and dynamic individual to join our team as a Marketing Coordinator and Chiropractic Assistant. This hybrid role is ideal for someone who enjoys both patient interaction and creative marketing initiatives.

Key Responsibilities for Marketing & Community Outreach

• Manage and grow our social media presence with engaging and consistent content.
• Create print copy for marketing materials, newsletters, and patient communications.
• Organize and coordinate community events, promotions, and health fairs.
• Establish and maintain community marketing opportunities with local businesses and organizations.
• Develop and contact public leads to expand the patient base.
• Mastermind innovative promotional campaigns to attract and retain patients.
• Execute guerrilla-style marketing campaigns to increase brand awareness.
• Follow up with new prospects and expand outreach efforts.

Chiropractic Assistant Duties

• Greet and assist patients with scheduled appointments.
• Answer incoming phone calls and assist with scheduling.
• Apply therapeutic modalities such as electric muscle stimulation, ultrasound, traction, and spinal decompression therapy under the doctor’s direction.
• Handle patient cancellations, rescheduling, and no-shows in a professional manner.
• Collect payments, verify insurance benefits, and explain patient financial responsibilities based on care plans and financial agreements.

Qualifications

• Strong communication and interpersonal skills.
• Creativity and enthusiasm for marketing and community engagement.
• Comfortable with social media platforms and basic content creation.
• Organized, detail-oriented, and able to manage multiple responsibilities.
• Friendly, professional, and patient-focused demeanor.
• Previous experience in chiropractic, healthcare, or marketing is a plus but not required (training provided).

Why Join Us?

At Optimal Wellness, you’ll be part of a supportive, growth-focused team that values both professional development and community impact. This position offers the opportunity to combine creativity in marketing with hands-on patient care, making it a rewarding and well-rounded career path.

Base Pay

• $15 – $18/hour (depending on experience and qualifications)

Performance Incentives

• Monthly bonuses ($100–$500) tied to:
• New patient leads from marketing campaigns
• Successful execution of community events/promotions
• Patient satisfaction and retention outcomes

Benefits

• Paid Time Off (PTO): 1 week after 3 months
• Wellness Benefits: Complimentary and therapies for employees
• Professional Development: Workshops or training in marketing/patient care
• 401k Match after 1 year

Job Type: Part-time

Pay: $15.00 - $20.00 per year

Benefits:

• 401(k)
• Paid time off

Application Question(s):

• What experience do you have with Chiropractic?
• Why do you feel you'd be a good fit for this job?

Work Location: In person