Marketing Copywriter

Position: Marketing Copywriter

Location: Hybrid-Orem, Utah
Employment Type: Full-Time
Exempt Position: $60,000 to $70,000

Who We Are

At Just Ingredients – a health and wellness e-commerce company – we believe that nourishing your body with real ingredients is essential for living a healthy and fulfilling life. That’s why our products are made using carefully selected, whole-food ingredients. And our people are just as real as our ingredients – authentic, collaborative, and dedicated to fostering a workplace that inspires individuals and teams to reach their full potential.

Who We’re Looking For

We’re seeking a Marketing Copywriter with a passion for health and wellness to join our vibrant marketing team. You’ll craft compelling, on-brand content that educates, engages, and converts—spanning blog posts, website copy, product pages, ads, and PR stories. If you’re a strategic storyteller who thrives in a fast-paced environment, we want you to help us share our mission with the world!

What You’ll Do

• Write clear, engaging, and on-brand long-form content, including blog posts, expert Q&As, and educational articles
• Create compelling ad copy with strong hooks that capture attention while ensuring compliance with industry regulations.
• Write clear, informative copy for product pages, landing pages, and other areas of the website to drive conversions and enhance the customer experience.
• Craft PR content that tells compelling brand stories, aligning with Karalynne’s authentic and approachable voice.
• Collaborate with marketing and design teams to plan content strategies, wireframe new website pages, and update existing copy.
• Research wellness trends, ingredients, and industry best practices to create authoritative, trustworthy content.
• Optimize content for SEO using analytics tools (e.g., Google Analytics, Search Console, SEMrush) to drive traffic and engagement.
• Plan content calendars and track performance to ensure campaigns meet strategic goals.
• Manage multiple projects, prioritize deadlines, and deliver polished content in a fast-paced environment.

What We Offer

• Be part of a purpose-driven brand making a real difference in people's lives
• Participate in exciting campaigns, content shoots, and wellness events
• Wellness perks and employee product discounts
• A supportive, collaborative, and growth-minded team
• Flexible remote working opportunities
• A place for creating compelling content for engaging readers.

Benefits:

• Competitive salary based on experience (FLSA Exempt)
• Medical and Dental Insurance
• Generous PTO
• Employee discounts

What You’ll Bring

• A standout portfolio showcasing compelling content, ideally in health, wellness, or lifestyle spaces.
• 3+ years of experience in content writing, with expertise in web content, digital marketing, or marketing copy.
• Strong understanding of SEO, content strategy, website editing, and analytics tools (e.g., Google Analytics, Search Console, SEMrush).
• Proven ability to craft compliant ad copy and engaging PR stories that reflect a brand’s voice.
• Exceptional writing and editing skills with a sharp eye for detail, grammar, and style.
• Passion for health and wellness and familiarity with clean ingredients or nutrition topics.
• Experience in content planning and performance tracking to drive measurable results.
• Comfort with content management systems (CMS) and basic graphic design tools (e.g., Canva and Figma) is a plus.
• Experience writing or editing recipes is a bonus but not required.
• Proactive, collaborative, and able to thrive in a dynamic, high-growth environment.