Marketing Designer

Marketing Designer

What We Do

In sports, the top seeded player or team is the one who is given the highest

ranking in a seeded tournament—a player who is most favored to win. At Top

Seedz, we firmly believe that we can create positive change within ourselves

and in the world when we eat healthily. This is why since 2017, we've hand-

made seed crackers and roasted seeds, and have recently started selling raw

seeds and seed cracker mix (think of a cake mix for crackers). All of our products

are organic, gluten-free, vegan and delicious.

Role Summary

As our Marketing Designer, you’ll bring the Top Seedz brand to life through

thoughtful, high-quality visual design across all touchpoints. You’ll play a key role

in shaping and maintaining our brand identity while creating compelling assets

that support marketing campaigns, product launches, and sales initiatives.

Working closely with the marketing team and cross-functional partners, you’ll

combine creativity with strategic thinking to ensure every visual element aligns

with our brand and resonates with our audience. You’ll thrive in this role if you

love designing with purpose, collaborating across teams, and seeing your work

show up everywhere—from social media to store shelves.

What You’ll Do:

• Maintain and evolve Top Seedz’s visual brand identity and guidelines
• Ensure visual consistency across all channels, including digital, print, retail, and packaging
• Design marketing assets, including social media graphics, paid ads (digital and print), email designs, and website visuals
• Design and support website visuals, landing pages, and ongoing site updates with a focus on user experience and brand consistency
• Create sales and marketing collateral such as sell sheets, presentations, and retail support materials
• Support product and packaging initiatives, including packaging layouts, label updates, and visual systems
• Design for in-store and event experiences, including retail displays, tradeshow materials, and brand activations
• Collaborate with the marketing team to bring campaigns and content to life through strong visual storytelling
• Organize, maintain, and manage design files and brand assets to ensure consistency, accessibility, and efficiency across teams.
• Partner with cross-functional teams, including sales, operations, and leadership to support product launches and key initiatives
• Align design work with overall brand strategy, ensuring a cohesive and elevated brand presence across all touchpoints
• Manage multiple projects and timelines while maintaining a high level of attention to detail and organization

What You Bring:

• Bachelor’s degree in graphic design, marketing, or related field
• 3–5 years of experience in a design-focused marketing role
• Strong portfolio showcasing brand and marketing design work
• Proficiency in Adobe Creative Suite, Canva, and Microsoft Suite
• Solid understanding of typography, layout, and visual systems
• Experience with digital, print, and packaging design (CPG a plus)
• Strong communication, organization, and time management skills
• Ability to adapt quickly in a fast-paced, growing environment
• Self-starter who thrives both independently and within a collaborative marketing teamJob Type: Full Time, 40hrs/week

Work Location: 101 Oak St, Buffalo, NY 14203.

Benefits: Medical, Dental, Vision, 401K, Paid Vacation, Employee Incentive Program

(Profit Share, Equity).

Equal Employment Opportunity

Our organization will not discriminate against or harass any employee or applicant for employment because of race, color, creed, religion, national origin, sex, sexual orientation, gender identity, disability, age, marital status, familial status, veteran status, membership or activity in a local human rights commission, status with regard to public assistance or any other legally protected basis, in accordance with applicable law.

Pay: $45,000.00 - $58,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Health savings account
• Paid time off
• Vision insurance

Work Location: In person