- Develop, maintain, and optimize marketing websites and landing pages (HTML, CSS, JavaScript, CMS platforms like WordPress, Webflow, etc.).
- Implement and manage tracking codes (e.g., Google Analytics, Meta Pixel, LinkedIn Insight Tag).
- Develop and manage marketing automation workflows using platforms like HubSpot, Marketo, or Mailchimp.
- Ensure proper integration of third-party tools (CRM, email systems, analytics platforms) with marketing systems.
- Build and maintain A/B testing infrastructure for landing pages and email campaigns.
- Set up and manage dashboards and reports to track key marketing KPIs (traffic, conversions, CTR, etc.).
- Collaborate with marketing and sales teams to define tracking requirements for campaigns.
- Monitor website and campaign performance; identify trends, issues, and opportunities for optimization.
- Ensure accurate and compliant data collection (cookie consent, GDPR, CCPA).
- Provide technical support for digital campaigns (email, paid media, SEO/SEM).
- Develop and manage responsive HTML email templates.
- Implement UTM parameters for campaign tracking.
- Troubleshoot and resolve technical issues related to marketing tools and campaigns.
- Work closely with marketing managers, designers, and content creators to implement digital experiences.
- Participate in planning meetings to translate marketing goals into technical requirements.
- Support SEO efforts through technical optimization (site speed, schema markup, clean code).
- Contribute to CRO (conversion rate optimization) strategies.
- Regularly audit marketing tools and websites for broken links, bugs, or outdated content.
- Perform QA testing for all campaign launches (emails, landing pages, forms, integrations).
- Maintain documentation for marketing systems and technical processes.
- Ensure data security and privacy compliance across all marketing systems.
Job Type: Full-time
Pay: From QAR4,000.00 per month