Marketing Executive

Executive - Performance Marketing

Location: Mumbai

About Us

StayVista is India’s largest villa hospitality brand and has redefined group getaways. Our handpicked luxury villas are present in every famous holiday destination across the country. We curate unique experiences paired with top-notch hospitality, creating unforgettable stays. Here, you will be a part of our passionate team, dedicated to crafting exceptional getaways and curating one-of-a-kind homes. We are a close-knit tribe, united by a shared love for travel and on a mission to become the most loved hospitality brand in India.

Why Work With Us?

At StayVista, you're part of a community where your ideas and growth matter. We’re a fast-growing team that values continuous improvement. With our skill upgrade programs, you’ll keep learning and evolving, just like we do. And hey, when you’re ready for a break, our villa discounts make it easy to enjoy the luxury you help create.

Your Role

As a Executive – Performance Marketing , we are looking for a hands-on paid acquisition specialist who has actively managed and optimized Meta and Google Ads campaigns. This role focuses on driving bookings and revenue through performance channels, running structured experiments, and improving campaign efficiency across the funnel.

About You

• Build, manage, and optimise Meta and Google Ads campaigns with a focus on bookings, revenue, CAC, and ROAS.
• Own campaign execution across channels including Meta Ads (Reels, Feed, Stories) and Google Ads (Search, Performance Max, Display, YouTube).
• Monitor daily performance metrics and take optimization decisions related to bidding, targeting, creatives, and budget allocation.
• Conduct audience testing, creative testing, and funnel experimentation to improve conversion rates.
• Analyze campaign performance using GA4 and Ads Manager dashboards to identify scaling opportunities.
• Work closely with growth, brand, and product teams to translate campaign insights into actionable experiments.
• Maintain structured UTM tracking and ensure campaign attribution is accurate across paid channels.
• Support lifecycle and retention initiatives by identifying performance gaps across acquisition funnels.
• Collaborate with tech and analytics teams to ensure clean tracking across web and app platforms.
• Strong understanding of paid media metrics such as CTR, CVR, CPA, ROAS, and AOV.
• Experience scaling campaigns and optimizing budgets based on performance data.
• Comfortable working inside Meta Ads Manager, Google Ads, and GA4.
• Strong Excel/Sheets skills for performance tracking and reporting.
• Understanding of funnels, attribution basics, and user segmentation from a paid acquisition perspective.
• Ability to translate campaign performance into clear insights and actions.
• 1-3 years of hands-on experience running Meta and Google Ads campaigns with clear performance targets.
• This position includes tasks supporting Owner and Guest Management, as determined by organizational needs

Bonus Points - These are non-essential, but a bonus if you have them!

• Experience with CleverTap or engagement platforms.
• Background in travel, hospitality, or e-commerce performance marketing.
• Experience setting up UTMs and troubleshooting attribution gaps.

Key Metrics: What you will drive and achieve

• Internal Data Ownership (Data Updation/Brand Marketing tracker)
• Attribution (Discrepancy in GA and backend should be less than 10%)
• Paid ROAS Paid Leads

Our Core Values: Are you a CURATER?

• Curious : Here, your curiosity fuels innovation.
• User-Centric : You’ll anticipate the needs of all our stakeholders and exceed expectations.
• Resourceful : You’ll creatively optimise our resources with solutions that elevate experiences in unexpected ways.
• Aspire : Keep learning, keep growing—because we’re all about continuous improvement.
• Trust : Trust is our foundation. You’ll work in a transparent, reliable, and fair environment.
• Enjoy : We believe in having fun while building something extraordinary.

StayVista Spirit: Our Behavioral Competencies – How We Work Together

• Business Acumen: You grasp the basics of our company, customers, and services, always thinking ahead in your work. You’re mindful of costs and benefits, making smart decisions while learning from risks and mistakes.
• Change Management: You’re open to change, adjusting quickly to new information or challenges. Always eager to learn, you find creative ways to improve your work and seek feedback for growth.
• Leadership: You set clear goals, guide your team with energy, and take full responsibility for the work, ensuring others respect your leadership through action.
• Customer Centricity: You understand both internal and external customer needs and take ownership in addressing any service issues. You maintain clear communication and handle customer interactions with patience and respect.
• Teamwork: You collaborate well with others, respecting diverse opinions and always contributing positively to the team. You keep lines of communication open and share your thoughts without judgment.
• Result Orientation: You take responsibility for completing tasks and proactively tackle challenges to exceed expectations. You’re quick to spot issues and address them efficiently, making decisive decisions with resourcefulness.
• Planning and Organizing: You handle multiple priorities well, staying organized and focused. You ensure your work is thorough, accurate, and aligned with set processes to meet goals effectively.
• Communication: You communicate your ideas clearly, encourage dialogue, and ensure timely responses to your team, clients, and manager. You assert your views confidently and use multiple channels to share information effectively.

StayVista is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decisions based on race, colour, religion, caste, creed, nationality, age, sex, including pregnancy, childbirth, or related medical conditions, marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or any other characteristic protected under applicable laws.