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1. Coordinates, develops and implements marketing communications and projects that support the sales strategies and goals of all sales channels and products. This includes brochures and other marketing collateral, direct mail, promotional e-mails, internal newsletters, white papers, press releases, PowerPoint presentations, online content, multi-media presentations, etc.
2. Works with a wide range of internal clients to identify marketing communications needs and make appropriate strategic and tactical recommendations.
3. Maintains adequate supplies of marketing collateral.
4. Ensures the accuracy of all assigned internal and external communications projects.
5. Develops support tools and communications for the inside and outside sales teams.
6. Assists with the organization of graphic applications and presentations.
7. Maintains the integrity of the Snap-on brand by ensuring consistent messaging and branding in all communications and sales promotion materials, in keeping with corporate standards and positioning.
8. Interacts with outside agencies and suppliers.
9. Ensures all projects meet given timelines.
10. Works on additional marketing, graphics, and social media projects as required.
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