Strategic Planning & Execution

• Adapt global marketing strategies to suit UAE & Oman market dynamics.
• Build and execute brand plans, including product portfolio management and new product launches
• Track brand performance and KPIs; suggest course corrections as needed.

Promotional Planning & Implementation

• Prepare and monitor Marketing Promotional Input (MPI) Utilization Plans.
• Collaborate with Country Head and Country Sales Leadership to ensure timely dispatch and execution of promotional strategies by the field force.
• Coordinate with printers and suppliers for local procurement and printing of marketing materials.

New Product Introductions

• Stay updated on the NPI calendar, including changes in product names, packs, or manufacturing.
• Collaborate with the global marketing team to suggest innovative ideas for launches.

Sales Team Engagement

• Collaborate with Country Head and Country Sales Leadership to motivate and engage the sales team to take ownership of marketing initiatives.
• Provide visit-wise detailing stories and quarterly promotional plans.

Event & Conference Management

• Prepare annual calendar for local DGMs, CMEs, RTDs, and other events basis country requirements and brand plans

Budget & Compliance

• Track promotional spend and ensure alignment with budget.
• Follow standard SOPs for procurement, printing, and brand reminders.