Marketing Manager

Role Summary

Rosbien DRC is seeking a highly driven Marketing Manager (Expansion & Operations) to strengthen and grow its operations. This role will focus on opening and managing new stores, expanding sales channels, & building systems that support long-term growth.

Key Responsibilities

1. Market Expansion & Growth

• Identify, set up, and manage new retail and wholesale outlets across Kinshasa.
• Develop and execute growth strategies for both informal (open markets, local shops) and formal (supermarkets, HORECA) markets.
• Drive brand visibility, customer acquisition, and competitive pricing strategies.

2. Sales & Distribution Management

• Oversee sales and ensure targets are achieved.
• Build and strengthen partnerships with distributors, wholesalers, and HORECA accounts.
• Visit markets regularly to analyze products, monitor market trends, assess competitor pricing, and track customer preferences.

3. Store & Staff Administration

• Recruit, train, and supervise storekeepers, cashiers, salesmen, loaders, and support staff.
• Implement SOPs in stores for stock control, cash handling, and daily reporting.
• Ensure smooth day-to-day store operations with clear accountability systems.

4. Import & Logistics Coordination

• Work closely with customs officers, clearing agents, and trucking operators to ensure timely and cost-effective imports.
• Supervise inbound logistics and coordinate with the sales company for efficient stock movement.
• Monitor and optimize transportation costs, customs clearance, and documentation.

5. Banking & Financial Operations

• Oversee banking transactions including deposits, vendor payments, and reconciliations.
• Ensure daily sales are properly deposited and accounted for.
• Support with reporting, budgeting, and cash-flow management.

6. Business Continuity (Backup to Existing GM)

• Be prepared to assume full responsibility for current GM functions during breaks, absences, or transitions.
• Contribute to building systems and processes that reduce dependence on single individuals.

Candidate Profile

• Experience: 8+ years in FMCG, retail distribution, or logistics operations, with at least 3+ years in a senior leadership role.
• Knowledge: Strong understanding of market dynamics (both formal & informal sectors), import operations, and retail/HORECA distribution.
• Skills:
• Store rollout and multi-site management
• Sales leadership and P&L management
• Customs, logistics, and banking operations
• Staff training and accountability systems
• Language: French and English required; Lingala preferred.
• Personality: Entrepreneurial, hands-on, and disciplined; able to manage both frontline operations and strategic decisions.

Job Type: Full-time

Pay: AED7,400.00 per month