Marketing Manager

Reputed Company in Jewellery Industry

Gender - Male/Female both

Exp – Experience in Digital Marketing of 7 to 10 years

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies aligned with business goals
• Plan, manage, and optimize campaigns across SEO, SEM, social media, email, display ads, and content marketing
• Oversee social media strategy, content calendars, and community engagement
• Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn, etc.)
• Monitor website performance using analytics tools (Google Analytics, Search Console, etc.)
• Analyze campaign performance, prepare reports, and provide actionable insights
• Collaborate with content, design, sales, and product teams
• Manage digital marketing budgets and ensure cost-effective spending
• Stay updated on digital marketing trends, tools, and best practices
• Manage external agencies or vendors when required

Required Skills & Competencies

• Strong knowledge of SEO, SEM, PPC, social media, and email marketing
• Experience with analytics and reporting tools
• Excellent communication and presentation skills
• Data-driven mindset with strong analytical skills
• Creativity combined with strategic thinking
• Project management and leadership abilities

Qualifications

• Bachelor’s/ Master degree in Marketing, Business, Communications, or a related field
• 3–7 years of experience in digital marketing (experience level can be adjusted)
• Proven track record of successful digital marketing campaigns
• Relevant certifications (Google Ads, Meta, HubSpot, etc.) are a plus

Key Performance Indicators (KPIs)

• Website traffic growth
• Lead generation and conversion rates
• ROI on digital campaigns
• Engagement rates across digital channels
• Brand visibility and reach

Sal - upto 96k incl PF, Medical, & others

Locn – Kolkata West Bengal

Interested applicants can call @ 9681577656

Job Types: Full-time, Permanent

Pay: ₹60,000.00 - ₹96,000.00 per month

Benefits:

• Provident Fund

Work Location: In person