Marketing Manager

Role Overview

The Marketing Manager will be responsible for defining and implementing the company’s marketing strategy while overseeing a team that includes content writers, UI/UX designers, graphic designers, 2D artists/modelers, and web administrators.

This role requires strong leadership, creativity, and the ability to align marketing efforts with business objectives.

Key Responsibilities

Marketing Strategy & Execution

• Develop and execute comprehensive marketing strategies aligned with company goals.
• Plan and manage campaigns across digital and offline channels.
• Monitor market trends, competitors, and customer insights to optimize strategies.

Team Leadership & Management

• Lead and manage a multidisciplinary team including:

Content Writers

UI/UX Designers

Graphic Designers

2D Designers / Modelers

Web Administrators

• Assign tasks, set priorities, and ensure timely delivery of all marketing outputs.
• Review and approve creative work to ensure quality and brand consistency.

Content & Creative Oversight

• Oversee content creation including social media, website content, and marketing materials.
• Ensure alignment of messaging, tone, and branding across all platforms.
• Guide UI/UX direction to enhance user experience and engagement.
• Supervise design production including graphics and 2D visual assets.

Digital & Web Management

• Oversee website performance, updates, and optimization.
• Ensure implementation of SEO and digital marketing best practices.
• Manage social media presence and content calendars.

Performance & Reporting

• Track and analyze campaign performance and ROI.
• Provide regular reports and insights to management.
• Continuously optimize strategies based on data and results.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven experience as a Marketing Manager or similar leadership role.
• Experience managing creative and technical teams.
• Strong understanding of digital marketing, branding, and content strategy.
• Familiarity with UI/UX principles and design workflows.
• Excellent leadership, communication, and project management skills.

Preferred Qualifications

• Experience working with design tools and creative processes.
• Background in managing multidisciplinary teams (design, content, web).
• Experience in fast-paced or project-based environments.

What We’re Looking For

• Strategic thinker with a creative mindset
• Strong leadership and decision-making skills
• Detail-oriented with a focus on quality
• Ability to manage multiple projects and deadlines